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Referral Marketing

87 articles

10 Crucial Tips To Promote Your Referral Program to Success

Once you've launched your referral program, it is not enough to sit back and wait for referrals to come in. Getting the message out to your users is critical to successful referral marketing. Learn how to spread the word with these 10 crucial tips.

Posted by Kevin Yun | Feb 12, 2026

6 Referral Code Examples to Inspire Your Next Referral Marketing Strategy

Are you wondering how you can use referral codes in your referral marketing campaigns? Here are six referral code examples to get you inspired.

Posted by Sandra Petrova | Feb 10, 2026

What Is a Referral Code and How Are They Made?

This referral code example will bring inspiration to your marketing game. What are referral codes and how do they work? Read on and find out!

Posted by Moises Godoy | Feb 9, 2026

Customer Advocacy Marketing Strategy for Tech Companies

Customer advocacy is a must-have marketing strategy for tech companies looking to grow. Get people talking about your brand and shouting about your services:

Posted by Grant Robertson-Adams | Jan 14, 2026

The GrowSurf Guide to B2C SaaS Referral Marketing

Learn everything you need about B2C SaaS referral marketing in our complete guide to designing, launching and optimizing your customer referral program.

Posted by Kevin Yun | Dec 9, 2024

Affiliate vs Referral Programs: A Side-By-Side Comparison

Affiliate and referral marketing programs have 1 shared goal: Getting more customers through incentivized referrals. But they have key differences to note.

Posted by Kevin Yun | Dec 9, 2024

How Airbnb's Referral Program Boosted Bookings 300%

The secret to Airbnb's growth is referral marketing. In this blog, we explore 3 key lessons from the Airbnb referral program you can apply to your own campaigns

Posted by Kevin Yun | Nov 20, 2024

The Mega List of 39 Referral Software Solutions For Launching A Customer Referral Program

Are you looking to launch a referral program for your customers? We've compiled a comprehensive list of all the referral program software options you have in the market.

Posted by Kevin Yun | Oct 17, 2024

Referral Program Costs & Referral Program ROI Explained

Are you a B2B or B2C company? Learn how to calculate your referral program costs and compare those numbers against the expected ROI from referred customers.

Posted by Sandra Petrova | Oct 17, 2024