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149 articles

8 Scarcity Principle Examples to Copy in Your Marketing

The Scarcity Principle works because people don’t like to miss out. They don’t want to feel like they should have gone for something that is no longer available

Posted by Grant Robertson-Adams | Apr 8, 2024

Relationship Marketing: How to Make Life-Long Customers

Customer acquisition is essential in growing a business, but it’s even more critical to make them stick around. Relationship marketing can help you with that.

Posted by Lars Arboleda | Apr 4, 2024

10 Effective Ways to Use Social Proof to Increase Conversions

Want more conversions from your marketing? Start using social proof today! Here are 10 examples of how you can use social proof to increase conversions.

Posted by Sandra Petrova | Apr 4, 2024

Virality Explained: 6 Ways to Design a Viral Product

The easiest way to make a product go viral? Build it with a viral design. Learn the 6 best ways to incorporate virality into product design.

Posted by Grant Robertson-Adams | Apr 4, 2024

Emotional Marketing: Smiling All the Way to the Bank

Emotional marketing at its finest is marketing that makes you feel. But how can we use emotions to better market to an audience?

Posted by Grant Robertson-Adams | Mar 18, 2024

How to Promote Your Referral Program: 12 High-Growth Tips

Do you want to promote your referral program, but don't know where to start? Here are 12 ways to attract more customers and grow your business!

Posted by Sandra Petrova | Mar 18, 2024

Easily Increase Mobile App Revenue with A Referral Program

Want to boost your mobile app revenue for years to come? Put your mobile app in the hands of new users with a referral program. Here's how.

Posted by Lars Arboleda | Mar 18, 2024

How to Write a Referral Email Your Customers Will Love

Writing a good referral email doesn’t have to be a nightmare. In this post, we cover the essential elements that make a referral email stand out.

Posted by Moises Godoy | Mar 18, 2024

3 Passive Lead Generation Tactics for Sustainable Growth

Passive lead generation is the dream for most businesses looking to achieve sustainable growth. These tactics will not only draw in leads but will continue to...

Posted by Grant Robertson-Adams | Mar 13, 2024