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Referral marketing and growth articles for B2C, FinTech, and SaaS companies

The Perfect Refer a Friend Email Recipe (With 11 Examples)
StartupsReferral Marketing

The Perfect Refer a Friend Email Recipe (With 11 Examples)

Yes, refer-a-friend emails can be an effective tool in any tech startup's arsenal, but how do you craft the perfect one? Read on and find out!

Posted by Sandra Petrova | May 14, 2021
Choose The Perfect Referral Program Incentives (Easy as 1, 2, 3)
StartupsTipsReferral Marketing

Choose The Perfect Referral Program Incentives (Easy as 1, 2, 3)

Learn why and how to choose an incentive for your referral program. Discover the best referral program incentives that will turn visitors into customers!

Posted by Sandra Petrova | May 13, 2021
The 10 Commandments of B2B SaaS Lead Generation
StartupsTipsSaaS

The 10 Commandments of B2B SaaS Lead Generation

Feeling lost with lead generation for your B2B SaaS? These 10 commandments will serve as a guide for you in that process.

Posted by Moises Godoy | May 4, 2021
12 Stupidly Simple Ways to Get More SaaS Leads
Tips

12 Stupidly Simple Ways to Get More SaaS Leads

Your SaaS solution may be the best thing since sliced bread. You know deep in your gut it can make the lives of your target audience significantly better. But if you’re not generating enough leads, chances are your SaaS business won’t stick around for long. So, in this blog post, we’ll take a look into 12 stupidly, simple ways that can help you generate more SaaS leads for your business.

Posted by Lars Arboleda | April 30, 2021
How to Make a Perfect Referral Page (Step-by-Step with Examples)
TipsReferral Marketing

How to Make a Perfect Referral Page (Step-by-Step with Examples)

A customer referral page is a great way to encourage the people who use your product or service to tell their friends and family about it. It's a win-win situation for both you and your customers: someone gets a fantastic deal while you get more business from new customers! This blog post will teach you how to create the perfect referral page, step-by-step, with examples.

Posted by Sandra Petrova | April 29, 2021
How to Build a Successful B2B Referral Program
StartupsReferral MarketingSaaS

How to Build a Successful B2B Referral Program

How do you build a successful B2B referral program? How do you set it up in a way that best suits your business? We lay it out for you in this definitive guide.

Posted by Lars Arboleda | April 16, 2021
The Psychology of Referral Marketing: Why Referrals Work
Referral Marketing

The Psychology of Referral Marketing: Why Referrals Work

Referrals marketing works because it's based on human psychology. Customer referrals will still be effective 100 years from now and here's exactly why.

Posted by Sandra Petrova | April 16, 2021
The Complete Guide to Set Up a Customer Referral Program
Deep DiveReferral Marketing

The Complete Guide to Set Up a Customer Referral Program

Word of mouth marketing dates back 1000s of years, from spice trade to early metallurgy. Today? We dive into how to set up a customer referral program to last.

Posted by Moises Godoy | April 10, 2021
41 Referral Program Examples
TipsReferral Marketing

41 Referral Program Examples

Looking for referral program inspiration? In this post, we've compiled 41 referral program examples, with screenshots of their websites, emails, and user flows.

Posted by Kevin Yun | April 10, 2021