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GrowSurf Blog

Referral marketing and growth articles for B2C, FinTech, and SaaS companies

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Referral Marketing

9 Compelling Referral Marketing Statistics You Need To Know

Word-of-mouth marketing reigns supreme when it comes to growth and increasing sales. According to the Word of Mouth Marketing Association (WOMMA), there are more than 2.4 billion brand-related conversations everyday in the United States.

Posted by Kevin Yun | May 4, 2020
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Startups SaaS

Build vs Buy: Your Referral Program

If you're thinking about launching a refer-a-friend program for your internet business, you may be asking yourself whether it's better to build it in-house, or if it's worth the costs in going with a referral program software.

Posted by Kevin Yun | March 18, 2020
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Startups Referral Marketing Newsletters SaaS

10 Crucial Tips To Promote Your Referral Program to Success

Once you've launched your referral program, it is not enough to sit back and wait for referrals to come in. Getting the message out to your users is critical to successful referral marketing. Learn how to spread the word with these 10 crucial tips.

Posted by Kevin Yun | March 9, 2020
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Referral Marketing

How to Win at Referral Marketing: 9 Tips From the King of Referrals Himself

Meet Eric Martin. He was the #1 winner of the Jet.com referral contest with 8,000 referrals (worth an estimated $10 to $20 million at time of the $3.3 billion acquisition of Jet.com by Wal-Mart). He was the #1 winner of Nvstr.com with 11k referrals.

Posted by Kevin Yun | November 19, 2019
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Startups Referral Marketing SaaS

The GrowSurf Guide to B2C SaaS Referral Marketing

Learn everything you need about B2C SaaS referral marketing in our complete guide to designing, launching and optimizing your customer referral program.

Posted by Kevin Yun | October 22, 2019
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Startups Deep Dive Referral Marketing

How Airbnb's Referral Program Boosted Bookings 300%

The secret to Airbnb's growth is referral marketing. In this blog, we explore 3 key lessons from the Airbnb referral program you can apply to your own campaigns

Posted by Kevin Yun | May 9, 2019