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GrowSurf Blog

Referral marketing and growth articles for B2C, FinTech, and SaaS companies

StartupsDeep Dive

Fitbit’s Marketing Strategy: 500% User Growth in 7 Years

Fitbit revolutionized a new industry of wearable tech, but how did they manage to get to their $9.7B valuation? Let's deep dive the Fitbit marketing strategy:

Posted by Chris Tweten | May 27, 2021
StartupsTipsReferral MarketingSaaS

How to Write a Referral Email Your Customers Will Love

Writing a good referral email doesn’t have to be a nightmare. In this post, we cover the essential elements that make a referral email stand out.

Posted by Moises Godoy | May 27, 2021
StartupsTipsReferral Marketing

16 Common Questions for Your Referral Program FAQ Section

Are you not sure what to include in your referral program FAQs? Take a look at the most common questions people may have regarding your program.

Posted by Sandra Petrova | January 5, 2022
StartupsTipsReferral Marketing

Easily Increase Mobile App Revenue with A Referral Program

Want to boost your mobile app revenue for years to come? Put your mobile app in the hands of new users with a referral program. Here's how.

Posted by Lars Arboleda | May 23, 2021
Deep DiveReferral Marketing

WoW Recruit a Friend: Inside the Warcraft Referral Program

World of Warcraft (WoW)'s referral program, Recruit a Friend has been a primary customer acquisition channel for the gaming titan. Here's how WoW referrals work

Posted by Chris Tweten | May 20, 2021
Deep DiveReferral Marketing

The Dropbox Referral Program: 3900% Growth in 15 Months

This post explains the Dropbox referral program that drove 3900% growth. Learn how to leverage a similar strategy and drive exponential user growth.

Posted by Sandra Petrova | September 19, 2024
Tips

How to Hack Word of Mouth Marketing Strategy: What Really Works

Word of mouth marketing is one of the most cost-effective acquisition channels, you don't want to skip this! Steal our word of mouth marketing strategy here:

Posted by Lars Arboleda | May 16, 2021
StartupsReferral Marketing

The Perfect Refer a Friend Email Recipe (With 11 Examples)

Yes, refer-a-friend emails can be an effective tool in any tech startup's arsenal, but how do you craft the perfect one? Read on and find out!

Posted by Sandra Petrova | September 19, 2024
StartupsTipsReferral Marketing

Choose The Perfect Referral Program Incentives (Easy as 1, 2, 3)

Learn why and how to choose an incentive for your referral program. Discover the best referral program incentives that will turn visitors into customers!

Posted by Sandra Petrova | May 13, 2021