If you've raised a Seed or Series A, you're eligible for up to 50% off your first year plus additional usage bonuses.
Learn more →Trusted by marketing and product teams that grow through customer, user, and partner referrals.
Launch referral programs with flexible rewards, branded experiences, automated emails and notifications, and controls for who gets referral credit and when.
GrowSurf is well thought and super simple to use. Basically I have used everything and this is one of the top ones with ease. There are unique features which make it great.
Choose from Single-sided, Double-sided, Milestone, and Leaderboard rewards. Examples are provided for each reward type.
Dynamic rewards let you offer different reward values based on specific attributes of the referred friend (such as the pricing plan they signed up for) or referrer.
For double-sided rewards, GrowSurf can automatically generate coupon codes for referred friends to use at signup or checkout, like 'Get 20% off your first invoice.' Supported with Stripe, Chargebee, and Recurly.
Set up your referral program faster with Program Quickstart. We'll automatically pull in your logo and brand colors, then suggest rewards and promotional copy.
Customize the look and feel of GrowSurf elements to match your company branding.
See changes as you make them. The Design step shows a live preview of your referral portal, GrowSurf-hosted pages, and program emails without leaving the Program Editor.
Choose a custom domain to use for your GrowSurf-hosted referral portal, which is a dedicated and customizable page where people can go to sign up as a referrer or visit to track their referral progress.
If you are hosted on Cloudflare, GrowSurf can automatically add all the required DNS records for you in one click.
GrowSurf does all the heavy lifting to promote your program and automatically emails new referrers their unique referral link, notifies winners, and sends monthly reminders.
Referrers get an in-app notification when they earn a new reward.
Use a custom 'from' email address on GrowSurf emails to build brand trust and increase open and click rates.
GrowSurf is fully customizable and has multilingual support, so you can display GrowSurf embeddable elements in different languages.
GrowSurf works with any form you already have on your site to automatically add new people to your program and track referrals.
Even if your signup form is on a different page than your share URL, GrowSurf still credits the referrer.
Control how long referral cookies should last in the browser.
After someone signs up with a friend's referral link, this is how long they have to complete the action that counts for their referrer to get credit.
Don't give referral credit for visitors who came from paid ads (for example, Google or Facebook). This stops referrers from competing against you on your own keywords on search engines.
Reuse images you have already uploaded. Every image control in the Program Editor can pull from your team's Media Library, which is shared across all of your programs, so you never have to re-upload the same logo or reward image.
Run affiliate programs with flexible commissions, payout controls, accurate revenue recognition, and support for refunds, caps, and multiple currencies.
Best tool for Automatic link generator for affiliate marketing
Pay a fixed amount or a percentage, once or on recurring payments for a customer's lifetime or a period you set.
Gamify your affiliate program with tiered rewards. For example, refer 5 friends and get 20%, refer 10 friends and get 30%.
Pay a fixed commission when a referred person becomes a lead, a percentage when they become a customer, or both. Every commission shows which one earned it.
Pay affiliates through PayPal or Wise straight from GrowSurf. Payouts respect your thresholds, wait for tax information when it is required, and keep a record of every payment.
Decide how affiliates join your program. Let anyone enroll instantly, or require an application that you approve manually or automatically.
Invite people to your program directly from your dashboard. If they accept, they are enrolled as an affiliate without filling out an application.
Your affiliate program gets a GrowSurf-hosted homepage where visitors can see what they will earn, read how the program works, and apply or join. Customize the headline, rewards, steps, and FAQ in the Program Editor.
Put a calculator on your affiliate program homepage so a visitor can move a slider and see what they would earn. You set the starting numbers.
To incentivize participation, you can offer a special intro rate to affiliates for the first month of their membership.
Setting a commission cap lets you limit the amount of money you pay out to affiliates in total.
Setting a minimum payout threshold lets you reduce transaction fees and only pay out affiliates who have earned enough to receive a payout.
We'll automatically adjust commissions for refunds and chargebacks so that your affiliates get paid correctly.
No matter what currency your customers pay you in, we'll calculate commissions accurately so that your affiliates can get paid.
We'll calculate commissions based on the net-of-tax amount of the sale, not the gross amount, so affiliates earn on the cash you actually collect.
We'll handle all foreign currency exchange calculations using reliable and accurate FX quote data.
Easily prevent affiliates from earning commissions by suspending their accounts.
Give referrers and affiliates a simple, branded experience for joining, sharing, inviting friends, and tracking progress on any device.
GrowSurf manages everything to do with the referral program, so we didn't have to bring in our tech team except for 5 minutes to paste a small piece of code into our site. The savings from that alone make our choice to go with a 3rd party well worth it. The widgets they have to embed on our own landing pages, and the ability to customize and style these to match our brand 100% were especially useful.
Your program comes with a GrowSurf-hosted referral portal where people can sign up and track their progress.
Affiliate programs come with a GrowSurf-hosted Partner Portal, a dedicated and customizable page where affiliates sign up, grab their referral link, and track their signups, commissions, and payouts.
Use GrowSurf embeddable elements to create a program experience that lives inside your own user portal.
Each referrer gets a unique referral link to share. You can always customize the share URL.
Each referrer can customize the unique code in their referral link.
Your referrers can send direct email invitations to their friends and family.
Let your referrers connect to their Google Contacts address book to send direct invites (increases referral conversions).
Your referrers can view the referral statuses of the people they invited and referred.
Referrers can view their leaderboard rank in your program.
Referred friend motivators greet referred visitors with a warm welcome to increase referral signups.
Publish the things your referrers keep asking for: a brand kit, a one-pager, promo images, your program terms, or copy they can paste.
Build signup forms with text, dropdown, radio, checkbox, textarea, and number fields. Dropdown and radio fields include an options editor in the Design step so you can define choices without code.
GrowSurf elements are responsive and look great on your site in any screen size.
Protect privacy by requiring people to log in before they can see their account information and stats.
Import a CSV list of email addresses to generate unique referral links for each person to kickstart your program.
Choose how people are drawn across your program: illustrated characters, animals, initials, or gradients. Avatars pick up your program colors and look the same on the web, iOS, and Android.
Use AI to pick stronger rewards, generate promotional copy, and improve the pages where referred visitors convert.
I have been working with a ton of different referral programs for the past year and GrowSurf takes pretty much all the development work out of setting up a seemingly integrated referral program. I was set up in less than 12 hours…
Get reward recommendations based on your industry and company.
Apply suggested promotional copy and social share messages for your referral program in one click.
Audit your referred friend landing page and receive recommendations on how to increase conversion rates for referrals.
Track performance, review rewards, manage referrers and affiliates, and handle day-to-day operations with dashboards, alerts, exports, and bulk actions.
Overall my experience with GrowSurf has been really good. It's easy, does most of the work on its own, and makes referrals way less of a headache... Plus, the analytics are clear and actually useful.
View conversion rates, channel performance, and overall results to see how your program is doing.
See what people do after they join, not just how many referrals landed. Track who opened their portal, who copied or shared their link, who earned a first reward, and where people stall. Covers your website, your iOS app, and your Android app.
Group people by when they joined and watch each group move through their first share, first referral, and first reward. Find the step that loses people instead of guessing at it.
Track opens, clicks, and delivery for every email your program sends, across the whole program or for one person.
Weekly and monthly performance emails show how your program is doing.
View a timeline of each person's activity, including when they signed up, how they shared, who they referred, commissions they generated, and more.
Review and approve rewards before they go out, or have them approved and marked as sent automatically.
See all earned rewards in one place and filter by status like Unapproved, Unfulfilled, and Completed so you can quickly see what needs action.
Update the individual commission structures for each referral.
Paid an affiliate outside GrowSurf? Record it in one click. GrowSurf settles the commissions and keeps your payout history and tax records accurate.
Get alerted when referrals happen, commissions get generated, bulk payouts are processed, or new people join your program.
View a list of recommendations to optimize your program for success.
Assign a referrer to anyone in one click.
If the action that counts as a referral happens offline, you can credit it yourself in one click.
Remove a referrer so they don't get credit for that referral.
You own your data. Export everyone in your program at any time.
Instantly replicate a program with a single click, preserving all settings for quick setup.
Ending a program prevents any further rewards or commissions from being generated.
Remove several people at once, or delete everyone in one click.
Protect your program with layered fraud detection, blocking tools, automated tax-form collection and 1099 filing, payout records, and privacy features that support ongoing compliance.
The second thing I like the most is that it detects fraudulent entries which help you capture real referrals and reward only those that deserve it.
Automatically block referrals that come from high-risk fraudsters in your program.
Our servers process program data and flag fraud risk based on numerous factors including but not limited to probability of same identity, timing of events, and observed behaviors and actions.
We use a combination of browser fingerprinting methods that check for and validate new people joining the referral program.
Detect and block people who use a disposable or temporary email service.
Detect and block data center IPs to prevent fraudsters from using programmatic methods to abuse your referral program.
Automatically add high-risk IP addresses to your IP blocklist when their activity passes the limits you set.
reCAPTCHA prevents spammers and bots from abusing your signup form.
Block or allow IP addresses, email addresses, and countries. Supports wildcard pattern matching.
People in your program are tagged with high-risk or low-risk fraud levels on your admin dashboard.
If someone has multiple fraud identities, you can reveal the identity of the original fraudster.
If a fraudster slips through the cracks, you can manually update their fraud status from the admin dashboard.
Delete all fraudsters and their associated identities in one click.
Collect tax forms from the people you pay and hold payouts until each form is complete. File 1099 forms for them at year-end — all without leaving GrowSurf or ever handling anyone's Social Security number. You stay the payer of record; GrowSurf prepares and files on your behalf (filings charged separately).
For accounting purposes, we'll generate self-billed invoices for your affiliate program so you can use them for your own records.
GrowSurf lets you easily comply with regulatory standards. Enable informed consent for forms and unsubscribe links in emails, and mask data displayed in GrowSurf elements.
Connect GrowSurf with your billing, CRM, email, analytics, ad, and automation tools to keep referrals and rewards in sync.
The needs of our current project were rather prickly, and required a few programs to play nice together. GrowSurf works beautifully with our toolset.
ActiveCampaign
Adjust
Amplitude
AppsFlyer
AWeber
Bask Health
Bento
Branch
Braze
Brevo
Cal.com
Calendly
Campaign Monitor
Chargebee
Constant Contact
Customer.io
Drip
EmailOctopus
Embeddables
Formsort
Fullstory
GetResponse
Google Ads
Google Analytics
Heap
Help Scout
HubSpot
Intercom
Jotform
Kit
Klaviyo
LinkedIn Ads
Loops
Mailchimp
MailerLite
Mailjet
Make
Marketo
Meta Ads
Mixpanel
Pabbly Connect
Paperform
PayPal
Pendo
PostHog
Recurly
Resend
Salesforce
Segment
SendGrid
Singular
Slack
Stripe
Tally
Tango Card
Tremendous
Typeform
Wise
X (Twitter) Ads
Zapier
Build custom workflows with JavaScript, iOS, and Android SDKs, a REST API, API libraries, webhooks, AI-ready MCP tools, and flexible metadata.
There are GrowSurf features that if we had to build in-house, we wouldn't have. And it would suck if we didn't have them. Because we have GrowSurf, it's just so easy to implement that it makes everyone's lives easier.
With our client-side library you can use GrowSurf in the browser.
Add native referral components to your iOS and Android apps.
Our REST API lets you trigger referrals, retrieve data, and manage rewards from your servers.
Automate rewards for your referral program and sync data to your own servers.
Use official API libraries for TypeScript, Python, PHP, Ruby, and Java.
Use the GrowSurf MCP server with tools like Cursor, Codex, Claude Code, and Antigravity so your AI coding agent can help you implement GrowSurf faster.
Save or update any custom data to participants. This is useful when automating different reward values to referrers based on different properties they have.
Save or update any custom data to campaign rewards. This is useful if you ever want to update a reward value in the future without getting developers involved to make changes.
Create and manage more than one REST API key for your account. Use separate keys for different integrations, environments, or AI agents, and revoke one key without disrupting the rest.
Invite teammates, assign roles, and control access so each person has the right level of visibility and permissions.
We were looking for a flexible system to implement on the development side, and easy enough for our marketing team to be able to explore and manage.
Invite your team members to collaborate on your GrowSurf programs.
Assign your team members roles with pre-defined permissions.
Give your team members specific controlled access, with fully customizable permissions.
See what changed in your account over the last 90 days and who changed it, with your team's changes and automatic activity filtered separately. Only the account owner and admins can view it.
Get answers and hands-on help through docs, email support, and live technical support when you need it.
Their customer service was top tier. Big or small, they are very responsive and solution-focused to all your questions.
Access our comprehensive help center and documentation to get answers to your questions.
Get technical help by email.
Get technical support over live chat or a screenshare session.
Get more from GrowSurf with exclusive partner perks and discounts on top software and services for growing teams.
No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf. Value for price is also unmatched.
Get access to $335k+ in exclusive savings on software and services like Notion, Deel, and 1Password.
Launch a refer-a-friend or affiliate program that lowers your acquisition costs and builds customer loyalty, with little engineering work.
Trusted by marketing and product teams that grow through customer, user, and partner referrals.
Thanks. You're signed up.
Something went wrong. Please try again.
See referral programs that our customers have implemented.
Thanks. View the GrowSurf customer examples.
Something went wrong. Please try again.
Webhooks
