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Referral Programs Reward users with gift cards, credits, cash, and more when they refer new leads or customers Affiliate Programs Pay partners one-time or recurring commissions when they refer new leads or customers
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GrowSurf for Startups
GrowSurf for Startups Program
Startups get up to 50% off

If you've raised a Seed or Series A, you're eligible for up to 50% off your first year plus additional usage bonuses.

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Launch without building from scratch

Referral Program Software
for Founders

Launch a referral program without building it. GrowSurf runs tracking and rewards so you can focus on your product.

Trusted by marketing and product teams that grow through customer, user, and partner referrals.

Keyring

"No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.… Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."

Chino Lex
Chino Lex
Founder, CEO at Keyring
Givebutter

"GrowSurf made it incredibly easy to launch a referral program for our new and existing users and website visitors. We considered a wide array of options and GrowSurf was by far the best value for money."

Max Friedman
Max Friedman
Co-Founder, CEO at Givebutter
Volumio

"We were looking for a flexible system to implement on the development side, and easy enough for our marketing team to be able to explore and manage. GrowSurf checked all the boxes."

Michelangelo Guarise
Michelangelo Guarise
Founder, CEO at Volumio

Customer Spotlight

Bolt
Bolt.new's Secret Weapon: How They Created a Viral Referral Program and Generated Billions of Tokens →

Learn how one of the fastest-growing startups in history is using GrowSurf to power their referral program.

Examples of How Customers Are Using GrowSurf

Scale user-led growth with
strategic referral rewards

Get more customers by offering both your referring customers and new users gift cards, cash payouts, monthly discounts, or account credits when a referral counts.

Features built for Founders

Why GrowSurf works for
busy founders

Capterra GetApp G2 SoftwareAdvice Product Hunt Product Hunt - referral program software
  • Automatic unique links for all signed-in users
    Don't make your users sign up to join your referral program. When they're logged into your user portal, they'll see their unique link and can share it right away through social media, email, and more.
    Automatic unique links for all signed-in users
  • One-liners to copy and paste anywhere
    Get short lines of code that you can embed into your user portal and emails to promote your referral program exactly where your users are.
    One-liners to copy and paste anywhere
  • Analytics that show what works
    See your top-performing programs and referrers, so you know where to focus next.
    Analytics that show what works
  • Set up in less than a day
    Our users report that building a referral program by hand takes a few weeks, and standard referral software takes days. Setting one up with GrowSurf takes less than one day.
    Set up in less than a day
  • Integrations with popular tools
    Plug and play into the tools you already use. GrowSurf connects to your CRM, email marketing tools, and dozens of other apps.
    Integrations with popular tools, Zapier, and API
Turn your customers into your best marketers
Launch a refer-a-friend program that rewards your customers for spreading the word.
Launch in a day
Automated rewards
Fraud protection

Want to automate acquisition?

GrowSurf customers get results like these:

312% return on investment

That's the average return GrowSurf customers see from their referral programs.

30% of new leads from referrals

Referrals tend to be warmer leads that convert at a higher rate than other channels.

15% of ARR from referrals

Referred customers have higher retention rates and lifetime value compared to other acquisition channels.

Case Studies

Lower your customer acquisition cost
with referrals

Willful

"Before GrowSurf, tracking and rewarding through our internal program was very time-consuming, manual, and gave us zero analytics insight. The platform has totally unlocked our ability to scale and optimize referral rewards as we grow."

Tracy Laranjo
Tracy Laranjo
Growth Manager at Willful
View Case Study →
MainStreet

"We use GrowSurf to track ALL of our referrals, from paid acquisition channels to newsletters. GrowSurf is responsible for 15% of our new ARR from the last six weeks."

Nick Abouzeid
Nick Abouzeid
Head of Marketing at MainStreet
View Case Study →

100% white-labeled

Your referral program will be completely branded as your own.

Automated rewards

Send rewards automatically, or approve each one first.

Built to be easy

A clean, simple dashboard that anyone on your team can use.

Launch in a day, not weeks

Building in-house takes weeks. Other referral software takes days. GrowSurf takes less than one day.

Save development resources

One year of GrowSurf costs less than what it takes for your dev team to build a referral program from scratch.

Collaborate with your team

Invite your team and provide controlled access.

Referral analytics

See conversion rates, top referrers, and which channels drive the most referrals.

Excellent customer service

Get answers and hands-on help from our team when you need it.

Anti-fraud system

GrowSurf blocks fraudsters and comes with a suite of anti-fraud tools to combat repeat offenders.

Trusted by marketing and product teams that grow through customer, user, and partner referrals.

Learn more

Built for lean teams,
scaled for category leaders

GrowSurf helps marketing and product teams launch referral and affiliate programs faster with less engineering overhead. Explore how our platform fits your business by choosing your industry.

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