Connect Amplitude in GrowSurf before you analyze paths

From Campaign Editor > 4. Options > Integrations, connect Amplitude and leave the GrowSurf analytics events enabled for the pages where referrers share and referred friends convert.

Validate the referral path in Amplitude Live Events

Open Live Events in Amplitude and make sure the GrowSurf event family is arriving. The main events to watch are growsurf_signup, growsurf_share, growsurf_invite, growsurf_referral, and growsurf_referral_trigger.

Split the referral journey into two clear paths

• For the referrer side, start with growsurf_signup and look at how often participants move into growsurf_share and growsurf_invite.
• For the referred-friend side, look at growsurf_referral and then growsurf_referral_trigger to see how many referred signups become qualified referrals.
• Compare the two paths so you can tell whether your biggest problem is low sharing activity or low downstream conversion.

Use one participant profile to explain the path

Open a real participant in Amplitude and inspect the event stream and properties attached to their GrowSurf events. This helps you understand whether a path break is caused by missing traffic coverage, the wrong participant email, or real user behavior.

Build the journey report around the verified sequence

Once the events and properties look correct, use Amplitude's journey analysis to compare sequences such as signup → share → referral trigger or signup → invite → referral. That makes it easier to see where high-intent participants drop off and which referral surfaces deserve more attention.