Built for lean teams,
scaled for category leaders
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Use these docs for exact setup steps, supported fields, and troubleshooting.
Once GrowSurf syncs into your Constant Contact list, each contact’s referral link and progress live in custom fields. One email then covers the entire list, with each reader seeing their own link.
The variables use a custom. prefix inside double square brackets. Copy them exactly; a near-miss renders as nothing at all.

Open a synced contact and confirm the GrowSurf fields carry values before you build the email.
Use [[custom.growsurf_share_url]] as both the link target and the visible text. Readers copy what they can see.
Most of your list has not referred anyone yet. Lead with the invitation, and treat [[custom.growsurf_total_referral_count]] as a bonus line rather than the headline.
A link to your Referral Portal gives people their full progress, leaderboard position, and rewards without you rebuilding any of it in email.
The referral link
<p>Share your referral link:</p>
<a href="[[custom.growsurf_share_url]]">[[custom.growsurf_share_url]]</a>Progress and next milestone
<p>You have made [[custom.growsurf_total_referral_count]] referrals so far.</p>
<p>[[custom.growsurf_next_milestone]]</p>A link into your referral portal
<a href="https://grow.surf/YOUR_PROGRAM_ID">View your referral progress</a>Replace YOUR_PROGRAM_ID with your GrowSurf Program ID, or use your custom Referral Portal domain.
custom. prefixIt is part of the variable name, not a category label. Without it the variable resolves empty.
[[custom.growsurf_next_milestone]] is populated only on programs using milestone rewards with Next Milestone text set.
Share the link or open the portal. Asking for both splits attention and lowers both.
Double square brackets with a custom. prefix, for example [[custom.growsurf_share_url]].
Either the contact has not synced yet, or the variable name is not an exact match.
The share URL. It is the only one that turns an open into a share.
Launch a refer-a-friend or affiliate program that lowers your acquisition costs and builds customer loyalty, with little engineering work.
Trusted by marketing and product teams that grow through customer, user, and partner referrals.
