For Marketing and Product Teams
In-product referral programs,
live in days

Turn customers, users, providers, and partners into a measurable growth channel. GrowSurf helps marketing and product teams launch referral and affiliate programs without building the full system in-house.

GrowSurf landing video preview
1 min

Trusted by marketing and product teams that grow through customer, user, and partner referrals.

Your next 10,000 customers
already know your customers

People trust a friend more than an ad. GrowSurf customers say referrals are their lowest-cost way to win new customers. Here's what they see:

  • 312%
    Return on investment (ROI)
  • 30%
    New leads from referrals
  • 15%
    Annual recurring revenue (ARR) from referrals
  • 1 in 5
    New customers from referrals
  • $355 million
    Annual referral revenue generated
  • 17.2 million
    Referral link impressions
  • 7.4 million
    Referral program participants
  • 2.4 million
    Referrals
Who it's for

Built for teams that want referral growth
without building the infrastructure

GrowSurf is a strong fit when you already have customers, patients, members, or partners who can refer others, from telehealth and fintech to software. Launch a branded program, automate tracking and rewards, and keep engineering work small.

GrowSurf is a
strong fit if…

With so many referral and affiliate platforms available, finding the right one can be overwhelming. You'll know that GrowSurf is the right fit for you if you meet these criteria.

  • You have an established customer, user, or partner base.

  • You can define a trackable signup, purchase, or qualified action.

  • You need a branded referral experience that fits inside your product.

  • You want automated tracking and rewards with APIs and integrations.

Not sure if GrowSurf is right for you?

Ask your favorite AI. Click a button and see what ChatGPT, Claude, Perplexity, Grok, or Google has to say about GrowSurf.

Our features

Meet the referral and affiliate tracking software designed to be
simple from setup through rewards

  • Automatic link generator icon

    Automatic link generator

    Every user gets a referral link automatically, so they can start sharing without signing up for anything.
  • Copy and paste to install icon

    Copy and paste to install

    Paste one code snippet into your app, and your users can share their link from inside it.
  • Fast setup time icon

    Fast setup time

    Get your referral or affiliate program running in a day, not weeks.
  • Fully white-labeled icon

    Fully white-labeled

    Your program carries your brand, so users see it as part of your product, not a third-party tool.
  • AI-powered optimization icon

    AI-powered optimization

    AI suggests rewards for your program and writes the promotional copy and share messages.
  • Automatic rewards icon

    Automatic rewards

    Send gift cards, cash payouts, or account credits automatically. Use Zapier or webhooks for any other reward.
Watch demo

See how GrowSurf works

GrowSurf demo video preview
2 min
Testimonials

Healthcare, fintech, and software teams choose GrowSurf's refer a friend software to
grow without more ad spend

GrowSurf customers launch fast and see results like these: 312% return on investment, 30% of new leads from referrals, and 15% of ARR from referrals.

Capterra GetApp G2 SoftwareAdvice Product Hunt Product Hunt - referral program software

"I had tried several referral marketing platforms before committing to GrowSurf. The UI/UX is much better than any of the competitors in the market, and integration was done quickly without much developer help. You can't beat it."

Wes Wagner
Wes Wagner
Head of Growth & Marketing at Microverse

"We wanted a cost-savvy solution that could be managed and changed easily without the help of IT/devs. GrowSurf provided us exactly what our business needed! They saved me and our development team valuable time by providing an easy-to-use solution of building an internal system, with minimal coding. With GrowSurf's support, I was able to set up the entire program within a day."

Gabriella Di Fazio
Gabriella Di Fazio
Marketing Manager at SurveyMonkey

"We were looking for a flexible system to implement on the development side, and easy enough for our marketing team to be able to explore and manage. GrowSurf checked all the boxes."

Michelangelo Guarise
Michelangelo Guarise
Founder, CEO at Volumio
Why a B2C Music Web App Chose GrowSurf to Launch Their Custom Referral Program to Achieve 9% Monthly Growth

"GrowSurf made it incredibly easy to launch a referral program for our new and existing users and website visitors. We considered a wide array of options and GrowSurf was by far the best value for money."

Max Friedman
Max Friedman
Co-Founder & CEO at Givebutter

"The most important thing for us was that the referral program had to be something that we could build and execute without having to have someone technical on the team. GrowSurf's ease of implementation was pretty awesome."

Tommy Gamba
Tommy Gamba
Strategy & Growth at Not Boring

"We use GrowSurf to track ALL of our referrals, from paid acquisition channels to newsletters. GrowSurf is responsible for 15% of our new ARR from the last six weeks."

Nick IpAbouzeid
Nick Abouzeid
Head of Marketing at MainStreet
Hyper-Growth B2B Startup Scales Marketing with GrowSurf, Driving 15% ARR from Referrals

"No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.… Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."

Chino Lex
Chino Lex
Founder, CEO at Keyring

"GrowSurf is residual lead gen that we don't have to think about. We wanted something that we could put on autopilot. For every one person who signs up for Draftbit, we essentially get 1.33 new leads from that person."

Nick Selman
Nick Selman
Head of Growth at Draftbit
How a B2C SaaS Platform Uses GrowSurf to Get 30% More Leads Every Month

"We ditched a lot of GrowSurf's competitors because they were too expensive. GrowSurf was our saving grace. We wouldn't have a referral program if we had to pay $1,000 per month."

Diego Dal Cero
Diego Dal Cero
Founder, CEO at EvenFi
How a Fintech Crowdlending Platform Uses GrowSurf to Drive 40% Monthly Growth

"I had about ten other referral software providers I looked at. We chose GrowSurf because it was something we could customize without having to get developers to build the whole thing out. The price was another big plus for us."

Tracy Laranjo
Tracy Laranjo
Growth Manager at Willful
How GrowSurf Helps a B2C Financial Company Generate 300% Returns

"The level of time dedicated to thinking about what we want as a referral program was made easy by GrowSurf.… Referrals make up 5% of our sales and generate more 5-star reviews on Trustpilot."

Jacomo Deschatelets
Jacomo Deschatelets
Co-Founder, CMO at Emma Life Insurance

"I have been working with a ton of different referral programs for the past year and GrowSurf takes pretty much all the development work out of setting up a seemingly integrated referral program. I was set up in less than 12 hours… Hats off to you guys, for building what I think is a very unique product."

Christopher Krohn
Christopher Krohn
Marketing Coordinator at 24onoff

"GrowSurf customer support is a 10 out of 10. Their replies are real answers—it's not the traditional customer support experience. They go above and beyond."

Stéphane Le Mentec
Stéphane Le Mentec
Digital Marketing Manager at International TEFL Academy
How an Education Company Achieves 1,055% ROI Using GrowSurf

"I've built referral programs for Grab and a few other startups. I am now using GrowSurf for AI Camp. I love your product. Keep it going!"

Dr. Michael Ke Zhang
Dr. Michael Ke Zhang
Co-founder at AI Camp
Integrations

Automate
your referral program
from end to end

Use our direct third-party integrations, Zapier integration, or REST API to connect with your CRM, email marketing system, or other important tools. Approve rewards automatically when a referral counts, or review each one yourself.

Trusted by marketing and product teams that grow through customer, user, and partner referrals.