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Referral Programs Reward users with gift cards, credits, cash, and more when they refer new leads or customers Affiliate Programs Pay partners one-time or recurring commissions when they refer new leads or customers
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Referral Software for B2C Companies

Turn happy customers into a measurable acquisition channel

Launch a branded refer-a-friend program with automated tracking and rewards—without months of engineering work.

Trusted by marketing and product teams at fast-growing B2C companies

Wakuli

"Being able to work with GrowSurf for our referral program gave us the opportunity to easily scale one of our lowest-cost acquisition channels. Setup didn't take a lot of time and we were able to generate a constant inflow through this channel. Furthermore we see the value of referral marketing for our brand-loyalty. Very happy with our collaboration."

Joli Seelen
Joli Seelen
Growth Manager at Wakuli
Willful

"Before GrowSurf, tracking and rewarding through our internal program was very time-consuming, manual, and gave us zero analytics insight. The platform has totally unlocked our ability to scale and optimize referral rewards as we grow."

Tracy Laranjo
Tracy Laranjo
Growth Manager at Willful
Keyring

"No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.… Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."

Chino Lex
Chino Lex
Founder, CEO at Keyring
Examples of How B2C Customers Are Using GrowSurf

Grow your B2C business with
strategic referral rewards

Get more customers by offering both your referring customers and new users account credits, monthly discounts, gift cards, or cash payouts when a referral counts.

Features built for B2C

Why GrowSurf works for
B2C businesses

Capterra GetApp G2 SoftwareAdvice Product Hunt Product Hunt - referral program software
  • Simple referral tracking behind your existing signup flow
    GrowSurf tracks referrals in the background through your current user signup flow. No need to change the existing form and automations you already have in place.
    Simple referral tracking behind your existing signup flow
  • Set your rewards on autopilot
    Fully automate any type of reward in just a few clicks using our integrations. You can also approve each reward before it goes out.
    Set your rewards on autopilot
  • Paste a few lines of code to embed a referral portal for your users
    When your users are logged in to your user portal, they can easily track their referral progress and see easy ways to share through a white-label referral portal that you can embed by pasting just a few lines of code. No additional signup step is required from your users, as they will automatically see their referral link and can start sharing immediately.
    Paste a few lines of code to embed a referral portal for your users
  • Connect to your payment platform and GrowSurf knows when referrals happen
    GrowSurf connects to payment platforms like Stripe, so referrals can be automatically recognized when a payment comes through. No coding required.
    Connect to your payment platform and GrowSurf knows when referrals happen
  • Promote your referral program from your CRM or email service provider
    Integrate your referral program with the marketing tools that you use for your B2C business, like your CRM and email service provider.
    Promote your referral program from your CRM or email service provider, Zapier, and API

100% white-labeled

Your referral program will be completely branded as your own.

Automated rewards

Send rewards automatically, or approve each one first.

Built to be easy

A clean, simple dashboard that anyone on your team can use.

Launch in a day, not weeks

Building in-house takes weeks. Other referral software takes days. GrowSurf takes less than one day.

Save development resources

One year of GrowSurf costs less than what it takes for your dev team to build a referral program from scratch.

Collaborate with your team

Invite your team and provide controlled access.

Referral analytics

See conversion rates, top referrers, and which channels drive the most referrals.

Excellent customer service

Get answers and hands-on help from our team when you need it.

Anti-fraud system

GrowSurf blocks fraudsters and comes with a suite of anti-fraud tools to combat repeat offenders.

Trusted by marketing and product teams at fast-growing B2C companies

Learn more

Built for lean teams,
scaled for category leaders

GrowSurf helps marketing and product teams launch referral and affiliate programs faster with less engineering overhead. Explore how our platform fits your business by choosing your industry.

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