📢 Looking for a loyalty program solution? Check out our new product, LoyaltySurf

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Perfect for companies just getting started with referral marketing


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Everything in Startup, plus whitelabel features and access to all integrations


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Everything in Business, plus usage limits that match your company's stage
Participants Up to 10,000 Up to 25,000 Up to 75,000
Campaigns 2 5 20
Team Members 2 5 10
Team Member Access Control
Integrations and Webhooks
Customizable Design
Remove 'Powered by GrowSurf'
Custom Referral Portal Domain
Integrations Limited Limited All All
Customer Success Manager
Email Support
Live Chat (With Screenshare)
Priority Support

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Participants Up to 500 Up to 10,000 Up to 25,000 Up to 75,000
Campaigns 1 2 5 20
Team Members 0 2 5 10
Team Member Access Control
Customizable Design
Analytics Dashboard
Analytics Email Reports
Invite Google Contacts
Import Participants
Fraud Protection
Review And Approve Rewards
Manual/Offline Referrer Assignment
Manual/Offline Referral Trigger
Customizable Referral Credit Expiration Window
Disassociate Referrers
Bulk Delete Participants
Remove 'Powered by GrowSurf'
Custom Referral Portal Domain
Branded Referral Links
Vanity Links
Email Invites
Referral Status
Embeddable Elements
Automagic Form Detection
Works On Multiple URLs
Referred Friend Motivators
Automated Emails
Customize The 'From' Email Address
Automatically Fulfill Rewards
Rewards Management System
Referral Portal
Flexible Reward Types
Mobile Friendly Design
Track Participant Activity
Your Data Belongs To You
Participant Authentication
GDPR and CCPA Compliance
JavaScript Web API
Pabbly ConnectPabbly Connect
Tango CardTango Card (gift cards)
Campaign MonitorCampaign Monitor
Constant ContactConstant Contact
Customer Success Manager
Email Support
Live Chat (With Screenshare)
Priority Support

Compare GrowSurf vs Competitors

GrowSurf packs more features in an end-to-end referral platform, is easier to use for marketing and product teams, provides a comprehensive REST API and no-code native integrations, comes with flexible copy/paste elements, and costs much less than the competition.

As a #1 Product Hunt Product of the Day with a top-rated Capterra rating, hundreds of our customers choose GrowSurf as their preferred referral partner to launch faster with an out-of-the-box solution, save their development teams time, and achieve a higher ROI.






Capterra Rating 4.7 (27 reviews) 4.7 (15 reviews) 4.5 (10 reviews) 4.4 (24 reviews) 4.8 (16 reviews)
Pricing Starts at $9,300/yr Starts at $18,000/yr* Starts at $21,000/yr Starts at $12,000/yr* Starts at $17,000/yr*
Integrations 32 22 12 18 N/A
*Pricing data comes from non-verified source (vendor does not publicly list pricing)

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See how GrowSurf's referral marketing offering stacks up against competitors.

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Frequently Asked Questions

What is a participant?

A participant is someone in your referral program who has their own unique referral link to share. Participants are based on unique email address, and include both referrers and referred people. Learn more here.

What is a campaign?

A campaign is simply a referral program. You would want multiple campaigns if you develop in a staging and production environment.

How long does it take to implement GrowSurf?

GrowSurf can be fully implemented in a few days or less. Many GrowSurf customers get up and running within a day. This includes campaign setup, referral tracking installation, setting up a referral portal, and automating reward fulfillment.

Do my users need to sign up separately for my referral program?

GrowSurf will automatically give your signed-in users a unique share link without them needing to sign up for your referral program separately. However, there is flexibility on whether you want this process to be automatic or manual. Learn more here.

What happens when I go over my participant limit?

If you ever go over your participant limit, you can choose to be automatically upgraded to the next plan up, pro-rated. We'll send you email notifications when you've reached 50%, 90%, and 100% of your participant limit. You must have a payment method on file to be auto-upgraded.

Can I choose what counts as a referral?

Yes. With GrowSurf, you get to choose when to trigger a referral. For example, referrals can be defined as new leads or only when new leads make qualified actions.

Can I customize the language?

GrowSurf elements are 100% customizable.


View how GrowSurf works

GrowSurf can be fully implemented in a few days or less. Many GrowSurf customers get up and running within a day.
Our Customers

Marketing and product teams choose GrowSurf to maximize their results

With our top-rated referral software, GrowSurf customers launch faster and enjoy results like these: 312% return on investment, 30% of new leads from referrals, 15% of ARR from referrals.

"I had tried several referral marketing platforms before committing to GrowSurf. The UI/UX is much better than any of the competitors in the market, and integration was done quickly without much developer help. You can't beat it."

Wes Wagner
Wes Wagner
Head of Growth & Marketing at Microverse

"We wanted a cost-savvy solution that could be managed and changed easily without the help of IT/devs. GrowSurf provided us exactly what our business needed! They saved me and our development team valuable time by providing an easy-to-use solution of building an internal system, with minimal coding. With GrowSurf’s support, I was able to set up the entire program within a day."

Gabriella Di Fazio
Gabriella Di Fazio
Marketing Manager at SurveyMonkey

"We were looking for a flexible system to implement on the development side, and easy enough for our marketing team to be able to explore and manage. GrowSurf checked all the boxes."

Michelangelo Guarise
Michelangelo Guarise
Founder, CEO at Volumio
Why A B2C Music Web App Chose GrowSurf To Launch Their Custom Referral Program To Achieve 9% Monthly Growth →

"Growsurf made it incredibly easy to launch a referral program for our new and existing users and website visitors. We considered a wide array of options and Growsurf was by far the best value for money."

Max Friedman
Max Friedman
Co-Founder & CEO at Givebutter

"We use Growsurf to track ALL of our referrals, from paid acquisition channels to newsletters. GrowSurf is responsible for 15% of our new ARR from the last six weeks."

Nick IpAbouzeid
Nick Abouzeid
Head of Marketing at MainStreet
Hyper-Growth B2B Startup Efficiently Scales Marketing with GrowSurf, Driving 15% ARR from Referrals →

"No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.…Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."

Chino Lex
Chino Lex
Founder, CEO at Keyring

"GrowSurf is residual lead gen that we don't have to think about. We wanted something that we could put on autopilot. For every one person who signs up for Draftbit, we essentially get 1.33 new leads from that person."

Nick Selman
Nick Selman
Head of Growth at Draftbit
How A Consumer SaaS Platform Uses GrowSurf To Get 30% More Leads Every Month →

"We ditched a lot of GrowSurf's competitors because they were too expensive. GrowSurf was our saving grace. We wouldn't have a referral program if we had to pay $1,000 per month."

Diego Dal Cero
Diego Dal Cero
Founder, CEO at Criptalia
How A Fintech Crowdlending Platform Uses GrowSurf To Drive 40% Month-Over-Month Growth →

"I had about ten other referral software providers I looked at. We chose GrowSurf because it was something we could customize without having to get developers to build the whole thing out. The price was another big plus for us."

Tracy Laranjo
Tracy Laranjo
Growth Manager at Willful
How GrowSurf Helps A B2C Financial Services Company Generate 300%+ Returns →

"The level of time dedicated to thinking about what we want as a referral program was made easy by GrowSurf.…Referrals make up 5% of our sales and generate more 5-star reviews on Trustpilot."

Jacomo Deschatelets
Jacomo Deschatelets
Co-Founder, CMO at Emma Life Insurance

"GrowSurf customer support is a 10 out of 10. Their replies are real answers -- it's not the traditional customer support experience. They go above and beyond."

Stéphane Le Mentec
Stéphane Le Mentec
Digital Marketing Manager at International TEFL Academy
How An Education Company Achieves 1055% ROI using GrowSurf →

"I've built referral programs for Grab and a few other startups. I am now using GrowSurf for AI Camp. I love your product. Keep it going!"

Dr. Michael Ke Zhang
Dr. Michael Ke Zhang
Co-founder at AI Camp
View Case Studies →

Grow your business on autopilot 24/7 and deepen your bond with customers

Set up your referral marketing program with software that lowers your customer acquisition cost and saves you gobs of time.

Trusted by top tech companies

SurveyMonkey Bombora Microverse Willful Quartz IMGN Vinovest MainStreet Solana Jolt Criptalia