How long does it take to implement GrowSurf?

GrowSurf can be fully implemented in a few days or less. Many GrowSurf customers get up and running within a day. This includes campaign setup, referral tracking installation, setting up a referral portal, and automating reward fulfillment.

Can I choose what counts as a referral?

Yes. With GrowSurf, you get to choose when to trigger a referral. For example, referrals can be defined as new leads or only when new leads make qualified actions.

Do my users need to sign up separately for my referral program?

GrowSurf will automatically give your signed-in users a unique share link without them needing to sign up for your referral program separately. However, there is flexibility on whether you want this process to be automatic or manual.

GrowSurf is designed for B2C, FinTech, and SaaS companies that want to save time and development resources when building a referral program. By using our out-of-the-box referral software, product and engineering teams can easily create and manage a customer referral program versus spending weeks or months building one in-house.

What kind of integrations does GrowSurf provide?

GrowSurf comes with more than 30 native integrations, including an entire suite of development tools such as a REST API, JavaScript library, and webhooks. Our large library of no-code integrations includes Stripe, Recurly, Chargebee, and Salesforce.

How do rewards work in GrowSurf?

With GrowSurf, you can automate any type of reward -- this includes gift cards, credits, coupons, and cash via PayPal. With our rewards management system, you can automate the entire fulfillment process or manually approve rewards.

← View All Comparisons

GrowSurfvsDub

Considering referral software? Try GrowSurf, the Dub alternative for product and marketing teams that want to launch an in-product customer referral program with minimal dev time

Name: GrowSurf
Rating: 4.7 (28 reviews)
Author: GrowSurf

Get started with GrowSurf:

Product Hunt - referral program software

Trusted by marketing and product teams at fast-growing tech startups

Compare GrowSurf vs Dub

GrowSurf is the referral platform built for growth and product teams at B2C, FinTech, and SaaS startups that need speed, control, and measurable results. With automated rewards, fraud protection, and actionable analytics, you can launch, manage, and scale in-product referral programs quickly, turning every customer into a growth driver.
Dub is a modern link attribution platform combining short links, conversion tracking, and affiliate management. While it excels at tracking clicks and attribution, GrowSurf gives your team a faster, purpose-built path to launching and scaling referral programs that drive acquisition.

Quick Overview

GrowSurf

Startup: $179/mo → 2,500 participants, 2 campaigns, 2 team members
Business: $449/mo → 10,000 participants, 5 campaigns, 5 team members
Custom / Enterprise: 150,000+ participants, custom campaigns, custom participant limits, custom team member limits, volume discounts, security questionnaire requests, expert onboarding program, priority support
All plans include fraud prevention, API, webhooks, and $234k+ in exclusive perks

Dub

Free Plan: 1K tracked clicks/month, 25 new links/month, real-time analytics, AI assistant
Pro: $30/mo → 50K tracked clicks/month, 1K new links/month, 1-year analytics retention
Business: $90/mo → 250K tracked clicks/month, 10K new links/month, 3-year analytics retention, conversion tracking, customer insights
Advanced: $300/mo → 1M tracked clicks/month, 50K new links/month, 5-year analytics retention, priority Slack support
Enterprise: Custom pricing → unlimited tracked clicks, unlimited links, SSO/SAML, audit logs, custom SLA

Feature by Feature

Ease of Launch: GrowSurf allows teams to deploy referral programs quickly with minimal setup. Dub focuses on link attribution, tracking, and partner affiliate programs rather than end-to-end customer-to-customer referral campaigns.
Program Types: GrowSurf focuses on automated, scalable referral campaigns for growth-focused teams. Dub provides link shorteners, affiliate link tracking, and conversion analytics.
Automation & Fraud Prevention: GrowSurf provides no-code automation for rewards and payouts with built-in fraud prevention. Dub emphasizes link analytics and offers conversion tracking with advanced plans.
Integrations: GrowSurf connects with 45+ no-code tools for fast implementation. Dub offers UTM templates for marketers. GrowSurf and Dub both offer API access and event webhooks.
Support: GrowSurf offers onboarding and support for all plans. Dub provides basic support on free, with priority Slack support on higher tiers.

Why Product and Marketing Teams Choose GrowSurf Over Dub

" I had tried several referral marketing platforms before committing to GrowSurf. The UI/UX is much better than any of the competitors in the market, and integration was done quickly without much developer help. You can't beat it."

Wes Wagner

Head of Growth & Marketing at Microverse

" I had about ten other referral software providers I looked at. We chose GrowSurf because it was something we could customize without having to get developers to build the whole thing out. The price was another big plus for us."

Tracy Laranjo

Growth Manager at Willful

" No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.…Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."

Chino Lex

Founder, CEO at Keyring

Our features

Explore what makes GrowSurf the

perfect referral program solution

Automatic unique links for all signed-in users

Don't make your users sign up to join your referral program. When they're logged into your user portal, they'll see their unique link and can share it right away through social media, email, and more.
One-liners to copy and paste anywhere

Get short lines of code that you can embed into your user portal and emails to promote your referral program exactly where your users are.
Campaign analytics to reveal what works

Get more insight into your word-of-mouth marketing efforts than you've ever had before. Discover your top-performing campaigns and referrers so you can take strategic action that will maximize your results.
Cuts referral program setup time from days to hours

Our users report that the time to set up a referral program manually is a few weeks. To create it with standard referral software takes days. But to set it up with GrowSurf takes less than one day.
Integrations with popular tools

Plug and play into the tools you already use. GrowSurf connects to your CRM, email marketing tools, and dozens of other apps.