How long does it take to implement GrowSurf?

GrowSurf can be fully implemented in a few days or less. Many GrowSurf customers get up and running within a day. This includes campaign setup, referral tracking installation, setting up a referral portal, and automating reward fulfillment.

Can I choose what counts as a referral?

Yes. With GrowSurf, you get to choose when to trigger a referral. For example, referrals can be defined as new leads or only when new leads make qualified actions.

Do my users need to sign up separately for my referral program?

GrowSurf will automatically give your signed-in users a unique share link without them needing to sign up for your referral program separately. However, there is flexibility on whether you want this process to be automatic or manual.

GrowSurf is designed for B2C, FinTech, and SaaS companies that want to save time and development resources when building a referral program. By using our out-of-the-box referral software, product and engineering teams can easily create and manage a customer referral program versus spending weeks or months building one in-house.

What kind of integrations does GrowSurf provide?

GrowSurf comes with more than 30 native integrations, including an entire suite of development tools such as a REST API, JavaScript library, and webhooks. Our large library of no-code integrations includes Stripe, Recurly, Chargebee, and Salesforce.

How do rewards work in GrowSurf?

With GrowSurf, you can automate any type of reward -- this includes gift cards, credits, coupons, and cash via PayPal. With our rewards management system, you can automate the entire fulfillment process or manually approve rewards.

← View All Comparisons

GrowSurfvsExtole

Considering referral software? Try GrowSurf, the Extole alternative for product and marketing teams that want to launch an in-product customer referral program with minimal dev time

Name: GrowSurf
Rating: 4.7 (28 reviews)
Author: GrowSurf

Get started with GrowSurf:

Product Hunt - referral program software

Trusted by marketing and product teams at fast-growing tech startups

Compare GrowSurf vs Extole

GrowSurf offers a robust, scalable referral platform built for fast-moving SaaS, B2C, and FinTech teams. Launch multi-step campaigns, automate rewards, and monitor real-time analytics without developer bottlenecks.
Extole positions itself as an enterprise-grade referral solution for customer-led growth. It provides multi-channel marketing, personalization, automated rewards, and deep integrations for sectors such as retail, fintech, telecom, travel, and franchisors. However, pricing information is not publicly available — you must request a demo to learn the cost.

Quick Overview

GrowSurf

Startup: $179/mo → 2,500 participants, 2 campaigns, 2 team members included
Business: $449/mo → 10,000 participants, 5 campaigns, 5 team members included
Custom: 150,000+ participants with enterprise features, including:
- Custom campaign & participant limits
- Custom team member limits
- Volume discounts
- Security questionnaire support
- Expert onboarding program
- Priority support
All plans include fraud prevention, API, and webhooks
Exclusive partner perks worth $234k+ included

Extole

No public pricing tiers published online
Pricing requires contacting sales or requesting a demo
Focus on enterprise-level, highly personalized referral programs
Advanced analytics with predictive modeling and campaign optimization
Supports multi-channel referrals, automated rewards, and integrations
Best suited for larger organizations with dedicated marketing teams

Feature by Feature

Pricing Transparency: GrowSurf publishes all plan tiers and pricing online. Extole requires a demo to obtain pricing details.
Automation & AI: GrowSurf includes AI-powered reward recommendations, landing page guidance, and campaign optimization. Extole leverages advanced analytics and predictive modeling for enterprise campaigns.
Campaign Flexibility: GrowSurf supports multi-step campaigns, dynamic rewards, offline or manual triggers, and team collaboration. Extole offers extensive personalization for enterprise clients but adds complexity.
Fraud Prevention: GrowSurf blocks burner emails, applies IP thresholds, and allows manual fraud tagging. Extole emphasizes secure programs but details on fraud tools are not publicly documented.
Integration & Developer Tools: GrowSurf offers a full API, webhooks, and SDK for seamless integration. Extole integrates with enterprise systems but specifics are gated behind its sales process.
Ease of Launch: GrowSurf is self-service and fast to deploy. Extole requires coordination with its team and longer onboarding for complex setups.

Why Fast-Growing Teams Choose GrowSurf Over Extole

" I had about ten other referral software providers I looked at. We chose GrowSurf because it was something we could customize without having to get developers to build the whole thing out. The price was another big plus for us."

Tracy Laranjo

Growth Manager at Willful

"We use Growsurf to track ALL of our referrals, from paid acquisition channels to newsletters. GrowSurf is responsible for 15% of our new ARR from the last six weeks."

Nick Abouzeid

Head of Marketing at MainStreet

" No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.…Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."

Chino Lex

Founder, CEO at Keyring

Our features

Explore what makes GrowSurf the

perfect referral program solution

Automatic unique links for all signed-in users

Don't make your users sign up to join your referral program. When they're logged into your user portal, they'll see their unique link and can share it right away through social media, email, and more.
One-liners to copy and paste anywhere

Get short lines of code that you can embed into your user portal and emails to promote your referral program exactly where your users are.
Campaign analytics to reveal what works

Get more insight into your word-of-mouth marketing efforts than you've ever had before. Discover your top-performing campaigns and referrers so you can take strategic action that will maximize your results.
Cuts referral program setup time from days to hours

Our users report that the time to set up a referral program manually is a few weeks. To create it with standard referral software takes days. But to set it up with GrowSurf takes less than one day.
Integrations with popular tools

Plug and play into the tools you already use. GrowSurf connects to your CRM, email marketing tools, and dozens of other apps.