How long does it take to implement GrowSurf?

GrowSurf can be fully implemented in a few days or less. Many GrowSurf customers get up and running within a day. This includes campaign setup, referral tracking installation, setting up a referral portal, and automating reward fulfillment.

Can I choose what counts as a referral?

Yes. With GrowSurf, you get to choose when to trigger a referral. For example, referrals can be defined as new leads or only when new leads make qualified actions.

Do my users need to sign up separately for my referral program?

GrowSurf will automatically give your signed-in users a unique share link without them needing to sign up for your referral program separately. However, there is flexibility on whether you want this process to be automatic or manual.

GrowSurf is designed for B2C, FinTech, and SaaS companies that want to save time and development resources when building a referral program. By using our out-of-the-box referral software, product and engineering teams can easily create and manage a customer referral program versus spending weeks or months building one in-house.

What kind of integrations does GrowSurf provide?

GrowSurf comes with more than 30 native integrations, including an entire suite of development tools such as a REST API, JavaScript library, and webhooks. Our large library of no-code integrations includes Stripe, Recurly, Chargebee, and Salesforce.

How do rewards work in GrowSurf?

With GrowSurf, you can automate any type of reward -- this includes gift cards, credits, coupons, and cash via PayPal. With our rewards management system, you can automate the entire fulfillment process or manually approve rewards.

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GrowSurfvsKickoffLabs

Considering referral software? Try GrowSurf, the KickoffLabs alternative for product and marketing teams that want to launch an in-product customer referral program with minimal dev time

Name: GrowSurf
Rating: 4.7 (28 reviews)
Author: GrowSurf

Get started with GrowSurf:

Product Hunt - referral program software

Trusted by marketing and product teams at fast-growing tech startups

Compare GrowSurf vs KickoffLabs

GrowSurf is the referral platform designed for marketing and product teams at B2C, FinTech, and SaaS tech startups that want campaigns to launch quickly, scale easily, and deliver measurable results. With automated rewards, fraud prevention, and robust analytics, your team can run programs that turn every customer into a growth engine.
KickoffLabs focuses on viral campaigns, giveaways, and lead-based waitlists. While it provides unique viral tools and pre-built templates, GrowSurf gives your team a fast, flexible, and scalable solution to manage referrals that directly drive customer acquisition.

Quick Overview

GrowSurf

Startup: $179/mo → 2,500 participants, 2 campaigns, 2 team members
Business: $449/mo → 10,000 participants, 5 campaigns, 5 team members
Custom / Enterprise: 150,000+ participants, custom campaigns, custom participant limits, custom team member limits, volume discounts, security questionnaire requests, expert onboarding program, priority support
All plans include fraud prevention, API, webhooks, and $234k+ in exclusive perks

KickoffLabs

Hobby: $19/mo → 500 leads per month, unlimited campaigns, 1 brand
Premium: $69/mo → 2,500 leads per month, A/B testing, integrations
Business: $145/mo → 10,000 leads per month, multiple domains & team members
Enterprise: $289/mo → 25,000 leads per month, priority support, 1:1 onboarding

Feature by Feature

Ease of Launch: GrowSurf enables teams to launch fully operational referral programs in hours. KickoffLabs requires configuring templates and campaigns for each giveaway or waitlist.
Program Types: GrowSurf focuses on scalable referral programs that reward users for bringing in new customers. KickoffLabs emphasizes lead-building through viral giveaways, waitlists, and milestone rewards.
Automation & Fraud Prevention: GrowSurf automates rewards, monitors for fraud, and provides real-time analytics. KickoffLabs includes fraud protection for leads and basic A/B testing.
Integrations: GrowSurf connects with 45+ no-code tools for fast implementation. KickoffLabs can embed forms or landing pages and integrates with email marketing tools.
Support: GrowSurf offers expert onboarding and support for all plans. KickoffLabs provides email support and 1:1 onboarding only on higher-tier plans.

Why Product and Marketing Teams Choose GrowSurf Over KickoffLabs

" I had tried several referral marketing platforms before committing to GrowSurf. The UI/UX is much better than any of the competitors in the market, and integration was done quickly without much developer help. You can't beat it."

Wes Wagner

Head of Growth & Marketing at Microverse

" I had about ten other referral software providers I looked at. We chose GrowSurf because it was something we could customize without having to get developers to build the whole thing out. The price was another big plus for us."

Tracy Laranjo

Growth Manager at Willful

" No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.…Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."

Chino Lex

Founder, CEO at Keyring

Our features

Explore what makes GrowSurf the

perfect referral program solution

Automatic unique links for all signed-in users

Don't make your users sign up to join your referral program. When they're logged into your user portal, they'll see their unique link and can share it right away through social media, email, and more.
One-liners to copy and paste anywhere

Get short lines of code that you can embed into your user portal and emails to promote your referral program exactly where your users are.
Campaign analytics to reveal what works

Get more insight into your word-of-mouth marketing efforts than you've ever had before. Discover your top-performing campaigns and referrers so you can take strategic action that will maximize your results.
Cuts referral program setup time from days to hours

Our users report that the time to set up a referral program manually is a few weeks. To create it with standard referral software takes days. But to set it up with GrowSurf takes less than one day.
Integrations with popular tools

Plug and play into the tools you already use. GrowSurf connects to your CRM, email marketing tools, and dozens of other apps.