Built for startups,
scaled for unicorns
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Trusted by marketing and product teams at fast-growing tech startups
GrowSurf is built for startups and scaling companies that need a referral program they can launch quickly, manage effortlessly, and scale as they grow. From multi-step campaigns to advanced analytics and team collaboration, GrowSurf gives marketing and growth teams full control without developer bottlenecks.
Prefinery excels for pre-launch campaigns and building viral waitlists. However, for businesses looking to sustain growth, automate rewards, and manage referrals beyond the pre-launch phase, GrowSurf delivers a complete, full-lifecycle solution.
Startup: $179/mo → 2,500 participants, 2 campaigns, 2 team members included
Business: $449/mo → 10,000 participants, 5 campaigns, 5 team members included
Custom: 150,000+ participants with enterprise features, including:
Custom campaign & participant limits
Custom team member limits
Volume discounts
Security questionnaire support
Expert onboarding program
Priority support
All plans include fraud prevention, API, and webhooks
Exclusive partner perks worth $234k+ included
Lite: $49/mo → 1,000 users included, 1 campaign, basic analytics
Essentials: $249/mo → 10,000 users, 3 campaigns, 2 team members, full analytics
Pro: $499/mo → 50,000 users, 10 campaigns, 10 team members, full analytics, priority support, concierge onboarding (6mo subscription)
All plans include integrations, webhooks, and API access
Focused on pre-launch campaigns; not a full-lifecycle referral platform
Pre-Launch vs Full Lifecycle: Prefinery specializes in building viral waitlists before product launch. GrowSurf covers the entire referral journey, from first campaign to large-scale program management.
Campaign Flexibility: GrowSurf supports multi-step, multi-channel campaigns with dynamic rewards. Prefinery mainly focuses on single-phase pre-launch campaigns.
Team Access & Collaboration: GrowSurf includes granular team roles and collaborative features from day one. Prefinery has limited team management functionality.
Analytics & Reporting: GrowSurf provides detailed dashboards, automated reporting, and participant/reward metadata. Prefinery offers basic analytics tailored to early-stage campaigns.
Fraud Prevention: GrowSurf includes burner email detection, IP thresholds, data-center blocking, and manual fraud tagging. Prefinery does not focus on anti-fraud measures.
Automation & Integrations: GrowSurf has API, webhooks, automated reward workflows, and numerous integrations. Prefinery provides Zapier and email integrations, mostly pre-launch focused.
" I had tried several referral marketing platforms before committing to GrowSurf. The UI/UX is much better than any of the competitors in the market, and integration was done quickly without much developer help. You can't beat it."
"Growsurf made it incredibly easy to launch a referral program for our new and existing users and website visitors. We considered a wide array of options and Growsurf was by far the best value for money."
"We were looking for a flexible system to implement on the development side, and easy enough for our marketing team to be able to explore and manage. GrowSurf checked all the boxes."
Trusted by marketing and product teams at fast-growing B2C, fintech, and SaaS companies