How long does it take to implement GrowSurf?

GrowSurf can be fully implemented in a few days or less. Many GrowSurf customers get up and running within a day. This includes campaign setup, referral tracking installation, setting up a referral portal, and automating reward fulfillment.

Can I choose what counts as a referral?

Yes. With GrowSurf, you get to choose when to trigger a referral. For example, referrals can be defined as new leads or only when new leads make qualified actions.

Do my users need to sign up separately for my referral program?

GrowSurf will automatically give your signed-in users a unique share link without them needing to sign up for your referral program separately. However, there is flexibility on whether you want this process to be automatic or manual.

GrowSurf is designed for B2C, FinTech, and SaaS companies that want to save time and development resources when building a referral program. By using our out-of-the-box referral software, product and engineering teams can easily create and manage a customer referral program versus spending weeks or months building one in-house.

What kind of integrations does GrowSurf provide?

GrowSurf comes with more than 30 native integrations, including an entire suite of development tools such as a REST API, JavaScript library, and webhooks. Our large library of no-code integrations includes Stripe, Recurly, Chargebee, and Salesforce.

How do rewards work in GrowSurf?

With GrowSurf, you can automate any type of reward -- this includes gift cards, credits, coupons, and cash via PayPal. With our rewards management system, you can automate the entire fulfillment process or manually approve rewards.

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GrowSurfvsReferral Factory

Considering referral software? Try GrowSurf, the Referral Factory alternative for product and marketing teams that want to launch an in-product customer referral program with minimal dev time

Name: GrowSurf
Rating: 4.7 (28 reviews)
Author: GrowSurf

Get started with GrowSurf:

Product Hunt - referral program software

Trusted by marketing and product teams at fast-growing tech startups

Compare GrowSurf vs Referral Factory

GrowSurf is the MacBook of referral software—smart, user-friendly, and built for high-growth startups. From Seed to Series D, your marketing and growth teams can collaborate effortlessly, launch referral programs quickly, and track every participant with confidence.
Referral Factory works well for traditional service-focused businesses like solar installers, financial services, and education providers. But GrowSurf does everything they can—and more—offering fully customizable referral campaigns, advanced analytics, seamless integrations, and compliance features, all optimized for startups chasing rapid growth.

Quick Overview

GrowSurf

Startup: $179/mo → 2,500 participants, 2 campaigns, 2 team members included
Business: $449/mo → 10,000 participants, 5 campaigns, 5 team members included
Custom: 150,000+ participants with enterprise features, including:
- Custom Campaign Limit
- Custom Participant Limit
- Custom Team Member Limit
- Volume Discounts
- Security Questionnaire Requests
- Expert Onboarding Program
- Priority Support
All plans include fraud prevention, API, and webhooks
Exclusive perks worth $234k+ included

Referral Factory

Starter: $95/mo → 500 users, 1 campaign, team access not included
Basic: $200/mo → 20,000 users, unlimited campaigns, team access available (exact number not listed)
Pro: $400/mo → 40,000 users, unlimited campaigns, team access available (exact number not listed)
Enterprise: Custom pricing, 100k+ users
API and webhooks not available on the Starter plan

Feature by Feature

Fraud Protection: Both platforms detect fake emails and IP abuse, but GrowSurf also blocks data center IPs, automatically flags suspicious referrals, and provides more granular fraud controls.
Team Access & Roles: GrowSurf includes team access even on the Startup plan with granular roles. Referral Factory does not have team access on the Starter plan.
Ease of Use: GrowSurf can be set up quickly with minimal developer effort, while Referral Factory may require more manual configuration for integrations and advanced features.
Support & Onboarding: GrowSurf provides hands-on, real-time support and expert onboarding from day one, ensuring your referral program launches smoothly. Higher plans unlock even more personalized guidance, giving your team the confidence and resources to scale quickly. Referral Factory’s support, by comparison, is less immediate and less tailored to your needs.
Exclusive Perks: GrowSurf gives you over $234k in exclusive savings on top tools and services, including Notion, Deel, and 1Password, helping your startup grow faster while saving money.

Why Fast-Growing Teams Choose GrowSurf

" I had tried several referral marketing platforms before committing to GrowSurf. The UI/UX is much better than any of the competitors in the market, and integration was done quickly without much developer help. You can't beat it."

Wes Wagner

Head of Growth & Marketing at Microverse

"We were looking for a flexible system to implement on the development side, and easy enough for our marketing team to be able to explore and manage. GrowSurf checked all the boxes."

Michelangelo Guarise

Founder, CEO at Volumio

"The most important thing for us was that the referral program had to be something that we could build and execute without having to have someone technical on the team. GrowSurf's ease of implementation was pretty awesome. If we had paid someone to build our referral program from scratch, it would have been a pretty expensive and web-dev-rate consuming process."

Tommy Gamba

Strategy & Growth at Not Boring

Our features

Explore what makes GrowSurf the

perfect referral program solution

Automatic unique links for all signed-in users

Don't make your users sign up to join your referral program. When they're logged into your user portal, they'll see their unique link and can share it right away through social media, email, and more.
One-liners to copy and paste anywhere

Get short lines of code that you can embed into your user portal and emails to promote your referral program exactly where your users are.
Campaign analytics to reveal what works

Get more insight into your word-of-mouth marketing efforts than you've ever had before. Discover your top-performing campaigns and referrers so you can take strategic action that will maximize your results.
Cuts referral program setup time from days to hours

Our users report that the time to set up a referral program manually is a few weeks. To create it with standard referral software takes days. But to set it up with GrowSurf takes less than one day.
Integrations with popular tools

Plug and play into the tools you already use. GrowSurf connects to your CRM, email marketing tools, and dozens of other apps.