Built for startups,
scaled for unicorns
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Trusted by marketing and product teams at fast-growing tech startups
GrowSurf empowers growth and marketing teams to launch fully-customized referral programs in record time. From automated rewards and advanced fraud prevention to AI-powered optimization, your team stays in control — no heavy engineering required.
Tapfiliate is an affiliate tracking platform built for e-commerce, SaaS, and digital businesses. It supports affiliate programs, coupon tracking, and multiple integrations. While Tapfiliate is useful for managing affiliates, GrowSurf is purpose-built as a referral growth engine that runs on autopilot — giving marketers the tools to drive scalable, repeatable customer acquisition.
Startup: $179/mo → up to 2,500 participants, 2 campaigns, 2 team members included
Business: $449/mo → up to 10,000 participants, 5 campaigns, 5 team members included
Custom: 150,000+ participants with enterprise features, including:
Custom campaign & participant limits
Granular team roles
Volume discounts
Security questionnaire support
Expert onboarding program
Priority support
All plans include fraud prevention, API, and webhooks
Exclusive partner perks worth $234k+ included
Essential: $74/mo → unlimited affiliate programs, 30+ pre-built integrations, real-time reporting, 1 team member, email/live chat support
Pro: $124/mo → everything in Essential plus custom domain, multi-level marketing, bonus system, priority queue, 5 team members
Enterprise: Custom pricing → everything in Pro plus unlimited tracking requests, full white label, SSO, dedicated personal manager, unlimited team members
A 14-day free trial is included with both the Essential and Pro plans
Pricing transparency: GrowSurf lists participant tiers and enterprise options. Tapfiliate charges by plan level and adds overage fees for clicks and conversions.
AI & automation: GrowSurf offers AI-powered reward recommendations, landing page checks, and campaign optimization. Tapfiliate automates payouts and supports MLM/bonus systems, but lacks AI-driven features.
Ease of setup: Both platforms are quick to launch. GrowSurf allows marketers to design referral funnels without devs; Tapfiliate focuses on affiliate tracking with pixels, APIs, and integrations.
Fraud protection: GrowSurf includes IP thresholds, email burn detection, and manual tagging. Tapfiliate emphasizes click and conversion tracking but offers fewer fraud-prevention tools.
Integrations: GrowSurf provides REST API, SDKs, webhooks, and native integrations. Tapfiliate connects with 30+ apps (Stripe, Shopify, WooCommerce, etc.) and supports pixel/postback tracking.
Flexibility & rewards: GrowSurf supports multi-step referral campaigns, dynamic rewards, and automated payouts. Tapfiliate supports MLM structures, coupon tracking, custom commissions, and recurring commissions.
" I had about ten other referral software providers I looked at. We chose GrowSurf because it was something we could customize without having to get developers to build the whole thing out. The price was another big plus for us."
"We use Growsurf to track ALL of our referrals, from paid acquisition channels to newsletters. GrowSurf is responsible for 15% of our new ARR from the last six weeks."
" No need to compare other referral marketing solutions. I've compared them all, and we went with GrowSurf.…Their quick-campaign creation and super fast customer support are amazing. Value for price is also unmatched."
Trusted by marketing and product teams at fast-growing B2C, fintech, and SaaS companies