Kevin Yun
Affiliate vs Referral Programs: A Side-By-Side Comparison
Affiliate and referral marketing programs have 1 shared goal: Getting more customers through incentivized referrals. But they have key differences to note.
The GrowSurf Guide to B2C SaaS Referral Marketing
Learn everything you need about B2C SaaS referral marketing in our complete guide to designing, launching and optimizing your customer referral program.
15 Proven Strategies to Attract More Customers to Your Business
In this article, we'll explore 15 proven strategies that will help you attract more customers, regardless of your industry, business size, or marketing budget.
The Definitive Guide to Earned Media: What It Is and How to Get It
Unlike its paid and owned counterparts, earned media is the organic, third-party endorsement that money can't buy – it's the ultimate stamp of credibility in the eyes of consumers.
The Comprehensive Guide to Marketing Strategy Planning for Professional Services
A marketing strategy serves as a roadmap that aligns your firm's goals, target audience, and unique value proposition, guiding your marketing efforts towards achieving desired outcomes.
Mastering Fintech Marketing: Strategies for Success in 2024
Learn about the latest fintech marketing trends in 2024 and receive actionable insights to help you navigate the complexities of this dynamic industry.
30+ Proven Marketing Strategies & Examples to Inspire Your Next Campaign
A marketing strategy is a comprehensive plan that outlines how a company will promote its products or services to its target audience. Learn more about the various marketing tactics and channels that you can explore.
50+ Inspiring Quotes on Business Growth and Success
Whether you're an aspiring entrepreneur, a seasoned business owner, or a professional seeking career advancement, these quotes will provide the inspiration you need to overcome challenges, seize opportunities, and achieve your goals.
What is a Go-To-Market Strategy and How to Create an Effective One
Launching a new product or service into the market is an exciting yet challenging endeavor. It requires careful planning, strategic thinking, and a deep understanding of your target audience and the competitive landscape. This is where a go-to-market (GTM) strategy comes into play.
