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Startups Tips SaaS

11 Ways to Attract New Customers to Your SaaS Business

New signups are the lifeblood of every SaaS, which is why it's important to know how to attract new customers - from referral marketing to reducing churn.

Posted by Amanda Laine | July 28, 2021
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Tips SaaS

5 B2B Marketing Strategies You Can Implement Today

B2B marketing strategies don't have to take forever to implement. Here are 5 that you can put in place today, alongside metrics to track their development:

Posted by Grant Robertson-Adams | July 26, 2021
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Tips SaaS

7 SaaS Content Marketing Strategies for High Growth

SaaS content marketing might not bring in results right away, but it's sure to result in consistent signups over the long run. Here's how Milkwhale gets it done.

Posted by Chris Tweten | July 24, 2021
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Startups SaaS

Why Every SaaS Needs a Referral Program (with Examples)

SaaS referral programs are one of the most cost-efficient ways for startups to gain new signups and paying customers. Here's 5 reasons why and examples to study

Posted by Amanda Laine | July 23, 2021
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Startups Tips SaaS

The Ultimate Retention Marketing Guide: Lifelong Customers

Retention marketing tends to be the least favored form of marketing within growth businesses. But ignoring it is leaving money on the table for all businesses.

Posted by Grant Robertson-Adams | July 22, 2021
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Startups Tips SaaS

The Anatomy of a Successful SaaS Pricing Strategy

SaaS pricing can be one of the most challenging parts of operating a software company. Here is a breakdown of how to make a successful SaaS pricing strategy.

Posted by Chris Tweten | July 20, 2021
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Startups Tips SaaS

What Is Churn and How Does It Impact Your SaaS Business?

If you run a SaaS business, your churn rate is the key indicator of business health and growth potential. We explore what it means and how to calculate it.

Posted by Rebecca Hey | July 15, 2021
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Startups Referral Marketing SaaS

8 Referral Marketing Best Practices You Can Implement Today

Is your referral program falling short? Follow these 8 referral marketing best practices and you can turn your referred customer acquisition into a winner

Posted by Lars Arboleda | July 2, 2021
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Startups SaaS

AARRR! Why Pirate Metrics are Important for Startups

AARRR! Every startup should get familiar with these 5 letters. Learn about how you can use pirate metrics to figure out what's working and what isn't.

Posted by Grant Robertson-Adams | July 1, 2021