Multichannel marketing refers to the practice of using a combination of direct and indirect communication channels to interact with customers and enable them to take action, such as making a purchase, through their preferred channel.
This comprehensive guide aims to provide you with a step-by-step approach to creating a marketing strategy that will help you stand out from the competition and achieve your business objectives.
Referral marketing can be a very cost-effective growth channel when done right. Here are 6 referral marketing mistakes you can easily avoid!
Referral marketing software lets you automate referral tracking and maximize the ROI of your referral campaign through automation. It also gives you critical visibility on performance. See 5 reasons why you need referral program software.
If you're thinking about launching a refer-a-friend program for your internet business, you may be asking yourself whether it's better to build it in-house, or if it's worth the costs in going with a referral program software.
Once you've launched your referral program, it is not enough to sit back and wait for referrals to come in. Getting the message out to your users is critical to successful referral marketing. Learn how to spread the word with these 10 crucial tips.
Word-of-mouth marketing reigns supreme when it comes to growth and increasing sales. According to the Word of Mouth Marketing Association (WOMMA), there are more than 2.4 billion brand-related conversations everyday in the United States.
The secret to Airbnb's growth is referral marketing. In this blog, we explore 3 key lessons from the Airbnb referral program you can apply to your own campaigns
If your competitors have been using brand champions, maybe it's time to do the same. Learn more about brand champions, their importance, and how to leverage them to win new customers.