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Posts by Grant Robertson-Adams

43 articles

How to Transform Your Employees into Brand Ambassadors

Rather than looking outwards for brand ambassadors, look inwards. Take the opportunity to turn your employees into brand ambassadors:

Posted by Grant Robertson-Adams | May 17, 2023

9 Account Based Marketing Tactics to Increase Your Revenue

If you're struggling to bring in new revenue, put these account based marketing tactics in your arsenal. These are proven methods that could change everything.

Posted by Grant Robertson-Adams | May 2, 2023

How Reviews Give Your Referral Program an Extra Boost

Can reviews boost your referral program results? Reviews are an important part of the buyer process so it's no surprise that they can massively impact programs:

Posted by Grant Robertson-Adams | Oct 24, 2022

How to Use the Authority Principle to Increase Conversions

The Authority principle is the simple fact that people listen to, trust and buy from those in authority. But how do you achieve an authoritative position?

Posted by Grant Robertson-Adams | Aug 5, 2022

Performance Marketing 101: How to Launch Your First Campaign

What is performance marketing and is it right for your startup? Here's how to plan, launch and optimize your first performance marketing campaign.

Posted by Grant Robertson-Adams | Mar 21, 2022

Why You Need Referral Management Software for Scalable Growth

Referral programs get messy to manage without a tech solution. Here's why you need referral management software to scale referrals as a growth channel.

Posted by Grant Robertson-Adams | Dec 10, 2021

5 Highly Successful Tactics for Winning Back Lost Customers

When it comes to winning back customers, there are 5 emails you can send that will improve retention. Lear our winning tactics for winning back lost customers!

Posted by Grant Robertson-Adams | Dec 5, 2021