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Posts by Grant Robertson-Adams

43 articles

9 Account Based Marketing Tactics to Increase Your Revenue

If you're struggling to bring in new revenue, put these account based marketing tactics in your arsenal. These are proven methods that could change everything.

Posted by Grant Robertson-Adams | Dec 10, 2021

Why You Need Referral Management Software for Scalable Growth

Referral programs get messy to manage without a tech solution. Here's why you need referral management software to scale referrals as a growth channel.

Posted by Grant Robertson-Adams | Dec 10, 2021

5 Highly Successful Tactics for Winning Back Lost Customers

When it comes to winning back customers, there are 5 emails you can send that will improve retention. Lear our winning tactics for winning back lost customers!

Posted by Grant Robertson-Adams | Dec 3, 2021

How to Design an Employee Referral Program (with Examples)

Asking your employees to participate in an employee referral program can have surprising results. Better quality of candidates. Higher staff retention. And more!

Posted by Grant Robertson-Adams | Nov 26, 2021

Marketing Incentives Explained: Examples and Why They Work

Building marketing incentives into your campaigns will increase engagement, efficiency and ROI. Learn the main types of incentives and how they work.

Posted by Grant Robertson-Adams | Nov 26, 2021

10 Insurance Marketing Ideas for Getting More Qualified Leads

Generating leads for insurance companies isn't a straightforward process. Thankfully there are a number of insurance marketing ideas to help you gather leads:

Posted by Grant Robertson-Adams | Nov 17, 2021

How to Identify, Prevent and Deal with Referral Fraud

Referral fraud is an unhappy fact of running referral programs. Thankfully, there are ways to identify, prevent and deal with referral fraud.

Posted by Grant Robertson-Adams | Nov 17, 2021

8 Trends in Education Marketing to Consider in 2026

Education marketing keeps shifting in 2026. These are the 8 trends to watch if you want to stay ahead this year.

Posted by Grant Robertson-Adams | Nov 12, 2021

SaaSquatch Alternatives: The Best Referral Program Software

Here's our choice of SaaSquatch alternatives for when you're looking for the best referral program software and it just isn't the right fit for you:

Posted by Grant Robertson-Adams | Nov 12, 2021