StartupsDeep DiveReferral Marketing

How Tesla’s Referral Program Earned Elon Musk 40x ROI

Learn what made the Tesla referral program effective, bringing 40x ROI with a $0 advertising budget. Tesla's choice of referral rewards was key in their success

Posted by Kevin Yun | Jun 16, 2022
StartupsReferral MarketingSaaS

The GrowSurf Guide to B2C SaaS Referral Marketing

Learn everything you need about B2C SaaS referral marketing in our complete guide to designing, launching and optimizing your customer referral program.

Posted by Kevin Yun | Mar 11, 2022
StartupsTipsSaaS

Setting the Right Marketing Goals

Marketers face lofty expectations. Yet with the right goals in place, marketers are well-equipped to achieve the optimal results.

Posted by Kevin Yun | Jan 18, 2022
StartupsTipsSaaS

How to Conduct Qualitative Customer Research to Optimize Your SaaS Landing Page

Find out how to perform qualitative customer research to optimize your SaaS landing page.

Posted by Kevin Yun | Jan 12, 2022
StartupsTipsSaaS

How SaaS Companies Can Improve User Engagement

User engagement is a crucial metric for SaaS businesses. If a service or the company that provides it isn’t engaging, customers could quickly grow tired of it and look for an alternative.

Posted by Kevin Yun | Jan 12, 2022
StartupsTipsSaaS

8 B2B Marketing Trends to Watch in 2022

B2B marketing is changing in a big way in 2022. Here are trends to watch to help your B2B brand meet the evolving needs of your B2B prospects.

Posted by Lars Arboleda | Dec 17, 2021
StartupsSaaS

Value-Based Pricing Explained: Why It Works for SaaS

Value-based pricing can be a powerful growth driver for SaaS businesses. Customer-focused pricing approaches, and everything you need to succeed, right here.

Posted by Chris Tweten | Dec 10, 2021
StartupsTipsSaaS

9 Account Based Marketing Tactics to Increase Your Revenue

If you're struggling to bring in new revenue, put these account based marketing tactics in your arsenal. These are proven methods that could change everything.

Posted by Grant Robertson-Adams | Dec 10, 2021
StartupsTipsSaaS

5 Highly Successful Tactics for Winning Back Lost Customers

When it comes to winning back customers, there are 5 emails you can send that will improve retention. Lear our winning tactics for winning back lost customers!

Posted by Grant Robertson-Adams | Dec 3, 2021