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Referral Marketing

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Startups Referral Marketing SaaS

The Definitive Guide to Building B2B Referral Programs

How do you build a successful B2B referral program? How do you set it up in a way that best suits your business? We lay it out for you in this definitive guide.

Posted by Lars Arboleda | April 16, 2021
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Referral Marketing

Why Referral Programs Work: The Psychology Behind Referrals

Referrals marketing works because it's based on human psychology. Customer referrals will still be effective 100 years from now and here's exactly why.

Posted by Sandra Petrova | April 16, 2021
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Deep Dive Referral Marketing

The Complete Guide to Set Up a Customer Referral Program

Word of mouth marketing dates back 1000s of years, from spice trade to early metallurgy. Today? We dive into how to set up a customer referral program to last.

Posted by Moises Godoy | April 10, 2021
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Tips Referral Marketing

41 Referral Program Examples

Looking for referral program inspiration? In this post, we've compiled 41 referral program examples, with screenshots of their websites, emails, and user flows.

Posted by Kevin Yun | April 10, 2021
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Startups Tips Referral Marketing

12 Best Referral Program Ideas to Supercharge Your Refer-A-Friend Marketing

Struggling to get your customers to refer a friend? We've compiled 12 of the best referral program ideas to help you achieve your goals.

Posted by Lars Arboleda | April 2, 2021
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Startups Deep Dive Referral Marketing

Bench Accounting's Purpose-Driven B2B Referral Program

We break down exactly how Bench Accounting's B2B referral program succeeds with purpose-driven marketing and choosing the perfect referral incentives.

Posted by Lars Arboleda | February 22, 2021
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Tips Referral Marketing

4 Powerful Ways to Optimize Your Referral Program

While referral programs are an effective way to promote your products and services, they’re not always easy to optimize. Here are 4 powerful ways to optimize your referral program.

Posted by Lars Arboleda | January 8, 2021
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Tips Referral Marketing Newsletters

How to Use Psychology in Your Newsletter Referral Program to Get More Subscribers

In this article we cover seven tried-and-true ways to use psychology in your newsletter referral program to get more subscribers.

Posted by Andreea Macoveiciuc | November 4, 2020
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Startups Referral Marketing

What Is a Viral Loop and How Does It Work?

A viral loop is a mechanism you put in place that helps your existing users spread the word about your company/product. Learn about how viral loops work, how you can kickstart them into motion, and what exponential viral growth results to expect.

Posted by Lars Arboleda | October 29, 2020