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149 articles

85 Powerful Retention Statistics You Should Know in 2021

Did you know it's 5x cheaper to retain old customers than it is to gain new ones? In this blog, we explore 85 game-changer customer retention statistics.

Posted by Chris Tweten | Jan 18, 2023

How to Write a Great Onboarding Email: Template & Examples

Onboarding emails are a great way to kickstart customer relationships. Read our guide on onboarding email tips, tricks and use our template to get started fast

Posted by Lars Arboleda | Aug 27, 2022

5 Best Practices For Mobile Email Design

In this article, we’ll be walking you through a slew of best practices that will enable you to optimize your email designs for mobile.

Posted by Kevin Yun | Aug 26, 2022

How to Use the Authority Principle to Increase Conversions

The Authority principle is the simple fact that people listen to, trust and buy from those in authority. But how do you achieve an authoritative position?

Posted by Grant Robertson-Adams | Aug 5, 2022

Build in Public: The New Era of Transparency in Startups

In the startup world, transparency is the one thing that will make you stand out. Here's why building in public might be the differentiator you need.

Posted by Lars Arboleda | Jul 20, 2022

5 Ways Customer Experience Boosts Customer Acquisition

Although customer experience is most often used as a tool for improving retention, did you know customer experience boosts customer acquisition too? Here's how.

Posted by Chris Tweten | Jun 27, 2022

Winback Email Campaigns 101: How to Write Winback Emails

Wonder if there's a way to convert inactive subscribers to engaged customers? Learn how to create perfect winback email campaigns with these tips and examples.

Posted by Sandra Petrova | Jun 16, 2022

How to Leverage the Holidays in Your B2C Referral Marketing Strategy

The holidays present the perfect opportunity for referral marketing strategies. Discover how you can capitalize on these times of year to reach new audiences.

Posted by Kevin Yun | May 19, 2022

How to Ask Customers for Reviews: Reputation Building 101

Understanding how to effectively and confidently ask customers for reviews will have long-lasting effects on your business. Learn how to ask for reviews from the best.

Posted by Amanda Laine | Apr 7, 2022