GrowSurf Blog
Referral marketing and growth articles for B2C, FinTech, and SaaS companies
5 Commitment and Consistency Examples in Marketing
The Commitment and Consistency Principle theorizes that the best way to encourage people's loyalty is to get them to commit to something consistently.
The Reciprocity Principle In Action: Psychology in Marketing
The Reciprocity Principle, otherwise known as the Norm of Reciprocity, leans heavily on the most natural of human instincts.
How to Master the 6 Principles of Persuasion in Marketing
Learning from Cialdini's 6 Principles of Persuasion can lead to massive growth. Mastering the persuasion principles will create deeper customer relations.
10 Guerrilla Marketing Ideas and Examples for Crazy Growth
Are you looking for guerrilla marketing ideas to excite your imagination? We have 10 real-life examples that can inspire your next profit-making campaign.
4 Reasons Why Twitch is So Popular
Far beyond gaming, esports and mukbang: Enthusiasts of all interests are turning to Twitch. Today we investigate 4 reasons why Twitch is so popular globally.
Relationship Marketing: How to Make Life-Long Customers
Customer acquisition is essential in growing a business, but it’s even more critical to make them stick around. Relationship marketing can help you with that.
Virality Explained: 6 Ways to Design a Viral Product
The easiest way to make a product go viral? Build it with a viral design. Learn the 6 best ways to incorporate virality into product design.
Emotional Marketing: Smiling All the Way to the Bank
Emotional marketing at its finest is marketing that makes you feel. But how can we use emotions to better market to an audience?
10 Effective Ways to Use Social Proof to Increase Conversions
Want more conversions from your marketing? Start using social proof today! Here are 10 examples of how you can use social proof to increase conversions.
