GrowSurf Blog
Referral marketing and growth articles for B2C, FinTech, and SaaS companies
How 24 Hour Fitness Got 300k Members with Social Referrals
Social referrals are the not so secret weapon of 24 Hour Fitness. Learn how you can use social referral marketing to drive customers like they have since 2013:
Spotify’s Marketing Strategy: Streaming Success Simplified
Spotify has become a household name across the world. Here’s a look into the marketing strategies that grew a start up from Stockholm into a $72B company.
Why Word of Mouth Marketing is the Secret Sauce You're Missing
Word of mouth marketing can be the strategy that skyrockets your business and takes it to another level. Here we tell you all you need to know about it.
Performance Marketing 101: How to Launch Your First Campaign
What is performance marketing and is it right for your startup? Here's how to plan, launch and optimize your first performance marketing campaign.
Why is Zoom so popular? 3 Strategies Behind Zoom’s Growth
Zoom's business strategy boils down to just 3 concepts: customer-driven design, radical transparency and its freemium model. Here's how Zoom rose to the top:
How to Build and Benefit from Social Currency in Marketing
What is social currency? In this guide, we explore the social currency definition, benefits and examples you can steal for your own brand building.
How GoPro Used Word of Mouth to Grow to a $1.61B Valuation
GoPro has become a household name in the camera industry, but how did a tiny device manage to revolutionise an entire industry, and be worth over $1 billion?
Steal This Highly Effective Referral Program Template
Running a referral program can get complex. Luckily, it becomes easier to manage with a plan - and even easier if you have a referral program template to copy!
How to Promote Your Referral Program: 12 High-Growth Tips
Do you want to promote your referral program, but don't know where to start? Here are 12 ways to attract more customers and grow your business!
