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Referral Marketing

An Introduction to Viral Loops and How They Work
StartupsReferral Marketing

An Introduction to Viral Loops and How They Work

What is a viral loop? Simply put: Enticing existing customers to refer your product to others. Learn how to influence your customer base for sustainable growth.

Posted by Lars Arboleda | December 20, 2021
Why You Need Referral Management Software for Scalable Growth
TipsReferral Marketing

Why You Need Referral Management Software for Scalable Growth

Referral programs get messy to manage without a tech solution. Here's why you need referral management software to scale referrals as a growth channel.

Posted by Grant Robertson-Adams | December 10, 2021
The Top 8 Reasons Why Referral Programs Fail
Referral Marketing

The Top 8 Reasons Why Referral Programs Fail

If you're worried about your referral campaigns performing poorly, learn the 8 reasons why referral programs fail (and how you can avoid these pitfalls)!

Posted by Amanda Laine | December 3, 2021
10 B2B Referral Program Examples You Can Copy Today
Referral Marketing

10 B2B Referral Program Examples You Can Copy Today

Need B2B referral program examples to copy? Here are 10 B2B companies who nailed their referral marketing to inspire your next campaign.

Posted by Lars Arboleda | December 2, 2021
Marketing Incentives Explained: Examples and Why They Work
TipsReferral Marketing

Marketing Incentives Explained: Examples and Why They Work

Building marketing incentives into your campaigns will increase engagement, efficiency and ROI. Learn the main types of incentives and how they work.

Posted by Grant Robertson-Adams | November 30, 2021
How to Design an Employee Referral Program (with Examples)
TipsReferral Marketing

How to Design an Employee Referral Program (with Examples)

Asking your employees to participate in an employee referral program can have surprising results. Better quality of candidates. Higher staff retention. And more!

Posted by Grant Robertson-Adams | November 29, 2021
Newsletter Referral Program Case Study: 339,000+ Subscribers
Deep DiveReferral MarketingNewsletters

Newsletter Referral Program Case Study: 339,000+ Subscribers

the news is a tech and finance newsletter that gained over 339k subscribers using GrowSurf referral program software. Learn the drivers behind their growth.

Posted by Chris Tweten | November 26, 2021
How to Use Personalization in Referral Marketing Campaigns
TipsReferral Marketing

How to Use Personalization in Referral Marketing Campaigns

Eager to win your target audience's hearts and wallets? We dive into personalization in marketing and how it can strengthen your referral marketing campaigns.

Posted by Sandra Petrova | November 24, 2021
10 Education Referral Program Examples to Learn From
Referral Marketing

10 Education Referral Program Examples to Learn From

How do you make referral marketing work for your education service? These 10 education referral program examples should give you ideas.

Posted by Lars Arboleda | November 23, 2021