StartupsTips

How Automation Can Improve Your Startup's ARR

Automation should be treated as a tool, not a solution. A tool that can drastically increase your ARR (annual recurring revenue), in more than a few ways.

Posted by Chris Tweten | July 21, 2021
StartupsTipsSaaS

11 Ways to Attract New Customers to Your SaaS Business

New signups are the lifeblood of every SaaS, which is why it's important to know how to attract new customers - from referral marketing to reducing churn.

Posted by Amanda Laine | July 28, 2021
Tips

How to Build Brand Equity and Increase Your Market Share

Brand equity is the difference between being well liked and being iconic. Building brand equity is a long, difficult process that starts with studying legends.

Posted by Amanda Laine | July 28, 2021
TipsSaaS

7 SaaS Content Marketing Strategies for High Growth

SaaS content marketing might not bring in results right away, but it's sure to result in consistent signups over the long run. Here's how Milkwhale gets it done.

Posted by Chris Tweten | July 24, 2021
StartupsTips

The Top 7 Soft and Hard Skills for B2B Sales Success

In order to be a successful B2B salesperson, there is a combination of soft and hard skills that needs to mastered. Here we explore most important ones:

Posted by Grant Robertson-Adams | July 25, 2021
StartupsTipsSaaS

The Ultimate Retention Marketing Guide: Lifelong Customers

Retention marketing tends to be the least favored form of marketing within growth businesses. But ignoring it is leaving money on the table for all businesses.

Posted by Grant Robertson-Adams | July 22, 2021
TipsSaaS

5 B2B Marketing Strategies You Can Implement Today

B2B marketing strategies don't have to take forever to implement. Here are 5 that you can put in place today, alongside metrics to track their development:

Posted by Grant Robertson-Adams | July 26, 2021
StartupsTipsSaaS

The Anatomy of a Successful SaaS Pricing Strategy

SaaS pricing can be one of the most challenging parts of operating a software company. Here is a breakdown of how to make a successful SaaS pricing strategy.

Posted by Chris Tweten | July 20, 2021
TipsDeep DiveReferral Marketing

7 of the Best Referral Programs of All Time

What do Tesla, Airbnb and World of Warcraft have in common? They ran some of the best referral programs of all time! Here's what you can learn from them.

Posted by Lars Arboleda | September 19, 2024