Demand generation is a powerful tool for customer acquisition. Here's how it can help you bring in new qualified leads as you battle for brand awareness.
Affiliate marketing is a rising trend and is sure to grow in 2022. Here are 30 powerful affiliate marketing statistics to keep in mind for future campaigns.
Buyer personas are an absolutely critical step for any SaaS strategy. Here are 7 SaaS buyer persona examples to increase your monthly recurring revenue.
If you're worried about your referral campaigns performing poorly, learn the 8 reasons why referral programs fail (and how you can avoid these pitfalls)!
When it comes to winning back customers, there are 5 emails you can send that will improve retention. Lear our winning tactics for winning back lost customers!
Need B2B referral program examples to copy? Here are 10 B2B companies who nailed their referral marketing to inspire your next campaign.
Running a brand ambassador program is one of the best ways to expand your business. Follow these five steps and watch as your brand ambassador program takes off.
Building marketing incentives into your campaigns will increase engagement, efficiency and ROI. Learn the main types of incentives and how they work.
Asking your employees to participate in an employee referral program can have surprising results. Better quality of candidates. Higher staff retention. And more!
How To Ask For Referrals: Lessons From 5 Startups Who Turned Into Unicorns With The Power Of Referral Marketing