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GrowSurf Blog

Referral marketing and growth articles for B2C, FinTech, and SaaS companies

Demand Generation 101: How to Bring in New Qualified Leads
Tips

Demand Generation 101: How to Bring in New Qualified Leads

Demand generation is a powerful tool for customer acquisition. Here's how it can help you bring in new qualified leads as you battle for brand awareness.

Posted by Lars Arboleda | December 8, 2021
30 Affiliate Marketing Statistics You Should Know in 2022
Tips

30 Affiliate Marketing Statistics You Should Know in 2022

Affiliate marketing is a rising trend and is sure to grow in 2022. Here are 30 powerful affiliate marketing statistics to keep in mind for future campaigns.

Posted by Chris Tweten | December 7, 2021
7 SaaS Buyer Persona Examples to Increase Your MRR
TipsSaaS

7 SaaS Buyer Persona Examples to Increase Your MRR

Buyer personas are an absolutely critical step for any SaaS strategy. Here are 7 SaaS buyer persona examples to increase your monthly recurring revenue.

Posted by Sandra Petrova | December 6, 2021
The Top 8 Reasons Why Referral Programs Fail
Referral Marketing

The Top 8 Reasons Why Referral Programs Fail

If you're worried about your referral campaigns performing poorly, learn the 8 reasons why referral programs fail (and how you can avoid these pitfalls)!

Posted by Amanda Laine | December 3, 2021
5 Highly Successful Tactics for Winning Back Lost Customers
StartupsTipsSaaS

5 Highly Successful Tactics for Winning Back Lost Customers

When it comes to winning back customers, there are 5 emails you can send that will improve retention. Lear our winning tactics for winning back lost customers!

Posted by Grant Robertson-Adams | December 3, 2021
10 B2B Referral Program Examples You Can Copy Today
Referral Marketing

10 B2B Referral Program Examples You Can Copy Today

Need B2B referral program examples to copy? Here are 10 B2B companies who nailed their referral marketing to inspire your next campaign.

Posted by Lars Arboleda | December 2, 2021
How to Start a Brand Ambassador Program in 5 Simple Steps
Tips

How to Start a Brand Ambassador Program in 5 Simple Steps

Running a brand ambassador program is one of the best ways to expand your business. Follow these five steps and watch as your brand ambassador program takes off.

Posted by Sandra Petrova | December 1, 2021
Marketing Incentives Explained: Examples and Why They Work
TipsReferral Marketing

Marketing Incentives Explained: Examples and Why They Work

Building marketing incentives into your campaigns will increase engagement, efficiency and ROI. Learn the main types of incentives and how they work.

Posted by Grant Robertson-Adams | November 30, 2021
How to Design an Employee Referral Program (with Examples)
TipsReferral Marketing

How to Design an Employee Referral Program (with Examples)

Asking your employees to participate in an employee referral program can have surprising results. Better quality of candidates. Higher staff retention. And more!

Posted by Grant Robertson-Adams | November 29, 2021